Titled Responding to Change, this was the company’s 33rd annual conference, and brought the local teams together outside their working environment to pool their knowledge and experiences, with the aim of raising the standard of the services they provide to their diverse client base. It also provided them with the opportunity to discuss issues which affect their work, including new and changing legislation, product development and market trends.

Presentations focussed on new services offered to customers including winter gritting, invasive weeds, application methods, new technology and health and safety legislation. Delegates also visited a local ICL factory just outside Murcia to learn more about speciality fertilisers and hear presentations from representatives Simon Hardcastle and Nick Martin.

“Each year our goal is to strengthen our network and our annual conference plays an important role in achieving that,” said Ian Graham, Managing Director of Complete Weed Control.

“The event brings an extensive array of resources to one location, providing everything our teams need to support the profitable growth of their businesses. Personal relationships are at the core of our business, and the conference gives CWC a further opportunity to directly interact with our local teams in an environment that helps us better understand their requirements, as well as the need of their customers.”