250,000th CESAR MARKED MACHINE IN THE UK Doosan mini-excavator
At the recent Plantworx 2017 exhibition, a new Doosan DX85R-3 mini-excavator was unveiled as the 250,000th CESAR marked machine in the UK.
The official CESAR Scheme is promoted by the UK’s Construction Equipment Association (CEA), the organisers of the Plantworx event, as well as the AEA, and is the number one anti-theft and recovery system for plant and agricultural equipment.
L-R; Kim Dudley, Regional Manager – Northern Europe for Doosan, being presented with a certificate by Kevin Howells, the CEO/MD of Datatag ID Ltd marking that the Doosan DX85R-3 mini-excavator in the background is the 250,000th CESAR marked machine in the UK
CESAR was launched in 2007 to help combat the theft of equipment which was estimated to be costing the industry £1 million a week at the time.
Attending the unveiling at Plantworx on behalf of Doosan was Kim Dudley, Regional Manager, Northern Europe, who was presented with a certificate marking the occasion by Kevin Howells, the CEO/MD of Datatag ID Ltd, based in Egham in Surrey, the chosen delivery partner for the official CESAR Scheme.
Kim Dudley said: “Since we joined the scheme in 2007, every Doosan machine sold in the UK has been CESAR marked, providing a powerful deterrent to thieves and peace of mind for our customers. It has brought our dealers and their customers many benefits as it allows the police to quickly establish the ownership of construction equipment recovered after theft and to quickly return it to the owner.
“This ensures that police will more readily pursue stolen plant (knowing it can be identified) and lowers the insurance premiums our customers have to pay for their machinery."
Kevin Howells, CEO/MD of Datatag, said, "Reaching 250,000 machines protected is a significant milestone in the story of the CESAR Scheme and we couldn't be happier that just as the very first machine protected was a Doosan product, the 250,000th is also a Doosan machine."