Sales Managers, Kyle Irwin and Eamonn Maguire bring a wealth of experience in the turf and sports industries to further strengthen Barenbrug’s presence in Ireland, supporting customers across 32 counties.

Currently the team are working closely with turf professionals in golf, GAA, rugby, soccer and landscapers, but their expertise covers all aspects of sports turf and grass.

Greentech Sportsturf Ireland will be working closely with Barenbrug’s Research and Development Manager, Dr Dave Greenshields, to ensure customers’ individual needs are consistently met with high performance products that cannot be found anywhere else.

Says Kyle Irwin, “It’s an exciting prospect to be able to offer greenkeepers, groundsmen and landscapers the most advanced turf research and development available. This means we are now in a position to take customers’ individual issues and challenges and work with Barenbrug to develop tailored solutions that will make life easier for all our grass seed users.”