LISTER WILDER TAKE ON ROBERINE
For the south of England

Confirmed at the SALTEX exhibition last week, Lister Wilder have become the first non-John Deere dealers to be appointed for the Roberine range of commercial machinery.

 

Maarten Ponne, senior sales manager at Roberine shakes hands with Phill Hughes, sales director of the groundcare division at Lister Wilder at SALTEX this week

 

Whilst talks have been taking place for the deal for some time, hands were shaken and the deal announced on day one of the show on the Wednesday.

 

Lister Wilder will be stocking the Roberine range in all five of their groundscare branches across the south of England.

 

Phill Hughes, sales director of the groundcare division at Lister Wilder, believes the machines are an ideal match with their current commercial offerings. "Roberine fits so perfectly with the other franchises that we hold," he told Service Dealer. "We are confident we’re going to do really well with the products. It completes the jigsaw for us in terms of the commercial customer.

 

"I have a strong belief that this is the future of commercial mowing."

 

Maarten Ponne, senior sales manager at Roberine, said he had been delighted with the impact the machines had made with visitors to SALTEX this week. He went on to say, "I'm very excited about the prospects for our machines across the south of England now we are partnered with Lister Wilder."

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