AriensCo collaborated with Kawasaki Engines Europe on 30th January 2020 to host a dedicated day for lawncare professionals from the online community Lawn Care Legends, who visited the company’s UK headquarters in Great Haseley, Oxfordshire.

The day consisted of an introduction to AriensCo, its history and the brands it manufactures and distributes. This was followed by product demos of the company's zero-turns, Echo outdoor power equipment, and Countax and Westwood garden tractors, complemented by workshops on machinery maintenance from Kawasaki Engines Europe and ECHO Tools UK.

The attendees were given a factory tour of the new zero-turn production line - the first in Europe - giving them the chance to see precisely how Ariens zero-turns are manufactured and assembled. A series of demonstrations followed, with the opportunity to try products from the existing range of zero-turns, including Ikon X, Apex, and Zenith as well as two prototype machines.

A range of petrol and battery-powered tools were displayed in the Echo mobile demo unit, including the new CS-2511WES chainsaw and the PB-8010 power blower as well as a selection of professional brushcutters and hedgetrimmers. These were all available for demonstration. A zero-turn challenge, with prizes for the three lowest scores, was run and saw many participants battling it out, manoeuvring zero-turns around a series of cones, to take the three top spots.

“The day offered the perfect opportunity to demonstrate that Ariens and Echo offer a wide range of products in the outdoor power equipment and arborist marketplace for commercial operators,” said Darren Spencer, Vice President EMEA and Asia.

The day ended with a Q&A session and industry updates, with discussions amongst attendees including new products and future industry considerations for 2020.

“Events like this show the value and importance of relationships between manufacturers and end-users,” said John Ryan, founder of Lawn Care Legends. “Everyone came away feeling uplifted by the experience.”