NEW HOLLAND TO DISTRIBUTE AgDNA Farm Management Information Systems
Following CNH Industrial’s announcement of its agreement to acquire AgDNA, Farm Management Information Systems (FMIS), New Holland Agriculture will be able to offer its customers AgDNA’s single point data integration, mapping and analytical tools.
Paired with New Holland’s fleet management telematics, the company says the combined solution will empower farmers and agribusinesses to consolidate a wide range of agronomic data streams, arising from a range of inputs such as machine, agronomic and third party data – including crop prices and weather information – into a single platform, to facilitate expedited decision making.
As this open platform works across data sources and brands, the company says it effectively standardises all data inputs, making it possible for mixed fleet owners to view all data in a uniform manner in one place.
The company says this FMIS will be commercialised from Q4 2019 onwards, initially in North America, through the New Holland Agriculture dealer network.