<?xml version="1.0"?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:nw="http://www.newsweaver.ie">
<channel>
<title>Service Dealer Newsletter - 'Doubling down' on ATV sector; Deere opens up vision tech; Pink Warrior campaign</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/</link>
<atom:link href="https://landpower.newsweaver.co.uk/servicedealer/rss/rss.xml" rel="self" type="application/rss+xml" />
<description></description>
<language>en-us</language>
<pubDate>07 Aug 2026 11:59:50 BST</pubDate>
<lastBuildDate>07 Aug 2026 11:59:50 BST</lastBuildDate>
<docs>https://landpower.newsweaver.co.uk/servicedealer/rss.xml</docs>
<generator>Newsweaver</generator>
<managingEditor>steve@servicedealer.co.uk (Land Power Publications)</managingEditor>
<webMaster>support@newsweaver.ie (Newsweaver)</webMaster>
<ttl>60</ttl>
<nw:microsite>true</nw:microsite>
<item>
<title>BUILT TO LAST</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1jm3ekl54m4?lang=en&amp;rss=true</link>
<description>We're putting together the next issue of the magazine, which has unexpectedly become an anniversary special, prompting the thought what makes this sector so different?



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/7a/66965bb4e18f149c538b6d.jpg" type="image/jpeg" length="76800"/>
<pubDate>07 Jan 2016 12:00:00 GMT</pubDate>
<guid isPermaLink="false">61f8239a644c5767dcd224b74ed775ca</guid>
<category>Feature Article</category>
<nw:subtitle>Many businesses in our sector stand the test of time</nw:subtitle>
<nw:author>Service Dealer Editor, Steve Gibbs</nw:author>
<nw:synopsis>&amp;lt;p&amp;gt;We're putting together the next issue of the magazine, which has unexpectedly become an anniversary special, prompting the thought what makes this sector so different?&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;We're currently putting the finishing touches to the next issue of your favourite publication dedicated to the independent dealer network - which if you don't see our physical version, published six times a year, you can &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1b3oebbqxjy/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;subscribe to for free&amp;lt;/a&amp;gt;.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;This upcoming edition of &amp;lt;em&amp;gt;Service Dealer &amp;lt;/em&amp;gt;magazine as well as being packed full of all its regular features has, by coincidence rather than design, become somewhat of an anniversary special.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;I won't spoil too much ahead of it hitting your desks, but inside you'll find four major features celebrating businesses in our sector reaching some remarkable milestones. We speak to companies hitting 40, 60, 100 and even 175 years trading.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Those numbers are impressive enough on their own. Yet as we've been working through the issue, it struck me that perhaps the bigger picture isn't the anniversaries themselves, but what they say about our industry.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Now, these companies aren't isolated exceptions. We regularly report on dealerships, manufacturers and suppliers marking significant birthdays. Often quite hefty ones. Which I suspect isn't something every sector can say.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;So what is it about outdoor power equipment, agricultural machinery and plant and construction kit that produces so many businesses built to last?&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;My guess would be that fundamentally, dealer business is based around the formation of customer relationships. Independent dealerships aren't fly-by-night operations chasing the latest trend. Many remain family-owned businesses that have spent decades building trust within their local communities. Customers often buy from the same dealer generation after generation, knowing that advice, service and support won't disappear once the sale has been made.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Continuity matters to customers. However sniffy it is possible to be about the value of heritage in this digital and AI-infused age, it will still carry weight. But only, of course, when it's backed up by consistent service and genuine expertise.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;But equally, as you'll see when you read the articles, none of these businesses are resting on their laurels and merely pointing to the sign above their door that states the date they were established. All are pushing onwards. Finding ways to develop and grow - and yes, they will be utilising new online or AI tools where&amp;nbsp;appropriate and promoting the very latest in technological developments. But crucially these are being underpinned with physical bricks and mortar expansion,&amp;nbsp;plus investment in people. They know what enduring principals to cherish and nurture, but also where to push into the new.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;These dealers and others like them throughout the network, fully grasp that the ethos that made them successful originally - trust, service, technical expertise and long-term relationships - remain every bit as important today. Those concepts don't need replacing, rather they give them a great platform from which to push on.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Perhaps that's the real takeaway we can glean from a magazine full of anniversary stories? Longevity isn't about doing things the way they've always been done. It's about recognising which values should never change, while having the confidence to adapt elsewhere.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;And that to me sounds like a trait which everyone involved in our sector can feel rightly proud.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;As I say, if you only see this &amp;lt;em&amp;gt;Weekly Update&amp;lt;/em&amp;gt;, but would like to receive a free copy of &amp;lt;em&amp;gt;Service Dealer&amp;lt;/em&amp;gt; magazine six times a year in which to read these articles and many more like them, please &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1b3oebbqxjy/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;visit our website to sign up&amp;lt;/a&amp;gt;.&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Steve Gibbs</nw:synopsisCaption>
<nw:bodyCaption>Steve Gibbs</nw:bodyCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/7a/66965bb4e18f149c538b6d.jpg</nw:synopsisImage>
<nw:bodyImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/ea/4419d8317e7ebded989e76.jpg</nw:bodyImage>
<nw:fullStoryLinkText>Click here to read the Editor's Blog </nw:fullStoryLinkText>
</item>
<item>
<title>CRAMER</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/106d73m8zla?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/17/46301955589adbe986eb5d.png" type="image/png" length="33792"/>
<pubDate>13 Feb 2026 12:00:00 GMT</pubDate>
<guid isPermaLink="false">a0dfc05607ee3958823380e4389f9e98</guid>
<category>Partners</category>
<nw:synopsisCaption>Cramer</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/17/46301955589adbe986eb5d.png</nw:synopsisImage>
<nw:webAddress>https://cramertools.com/</nw:webAddress>
</item>
<item>
<title>Dewalt</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/ry186tbogd0?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/74/d4b530c3a447467345c0a3.jpg" type="image/jpeg" length="16384"/>
<pubDate>26 Feb 2025 12:00:00 GMT</pubDate>
<guid isPermaLink="false">ef5c12ea8ddbfe88dae1d9bb8f900841</guid>
<category>Partners</category>
<nw:synopsisCaption>Dewalt</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/74/d4b530c3a447467345c0a3.jpg</nw:synopsisImage>
<nw:webAddress>https://www.dewalt.co.uk/systems/commercial-outdoor-solutions</nw:webAddress>
</item>
<item>
<title>Echo</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1jgxdd0ev9x?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/41/b8c28baed31279affd25b6.png" type="image/png" length="19456"/>
<pubDate>28 Feb 2024 12:00:00 GMT</pubDate>
<guid isPermaLink="false">9e36deaf379a2144c6e1c48b8d9b8486</guid>
<category>Partners</category>
<nw:synopsisCaption>Echo Tools</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/41/b8c28baed31279affd25b6.png</nw:synopsisImage>
<nw:webAddress>https://www.echo-tools.co.uk/</nw:webAddress>
</item>
<item>
<title>EGO</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/156wftlw5qr?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/3a/08e10070541f5549387c01.jpg" type="image/jpeg" length="7168"/>
<pubDate>12 Dec 2018 12:00:00 GMT</pubDate>
<guid isPermaLink="false">d374cdda7f72058ec4751d8d3a689452</guid>
<category>Partners</category>
<nw:synopsisCaption>EGO</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/3a/08e10070541f5549387c01.jpg</nw:synopsisImage>
<nw:webAddress>https://egopowerplus.co.uk/</nw:webAddress>
</item>
<item>
<title>Evopos</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/4lks92kia9v?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/8b/aa1d9d94c44de3a932fc03.jpg" type="image/jpeg" length="3072"/>
<pubDate>07 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">1d293c3b9adf21095bf52194bbbffc34</guid>
<category>Partners</category>
<nw:synopsisCaption>Evopos</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/8b/aa1d9d94c44de3a932fc03.jpg</nw:synopsisImage>
<nw:webAddress>http://www.evopos.com/agriculture-dealer-software</nw:webAddress>
</item>
<item>
<title>Garden Trader</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/62avaj2nr58?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/72/6c87634973ce564a4ad731.gif" type="image/gif" length="67584"/>
<pubDate>27 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">ce29576a2f59dcd99e33d7743dd258dd</guid>
<category>Partners</category>
<nw:synopsisCaption>Garden Trader</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/72/6c87634973ce564a4ad731.gif</nw:synopsisImage>
<nw:webAddress>https://www.gardentrader.co.uk/</nw:webAddress>
</item>
<item>
<title>Henton &amp; Chattell</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/vcdptntmsdt?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/28/c895dfc120fd4033791967.jpg" type="image/jpeg" length="7168"/>
<pubDate>27 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">cd74f8aa791febfb39c228ebb6a8b17e</guid>
<category>Partners</category>
<nw:synopsisCaption>Henton &amp; Chattell</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/28/c895dfc120fd4033791967.jpg</nw:synopsisImage>
<nw:webAddress>http://www.hcuk.co/</nw:webAddress>
</item>
<item>
<title>Husqvarna UK</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1vwmq5bmaug?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/28/c11952409d45e1d7d553b0.gif" type="image/gif" length="2048"/>
<pubDate>09 Jan 2026 12:00:00 GMT</pubDate>
<guid isPermaLink="false">a62031f5059e2c1389396a599d7936b5</guid>
<category>Partners</category>
<nw:synopsisCaption>Husqvarna UK</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/28/c11952409d45e1d7d553b0.gif</nw:synopsisImage>
<nw:webAddress>https://www.husqvarna.com/uk/</nw:webAddress>
</item>
<item>
<title>Toro UK Limited</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1sswp5m3sox?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/e6/b07d3d6dc24ab522bf1f67.jpg" type="image/jpeg" length="21504"/>
<pubDate>24 Jun 2022 12:00:00 BST</pubDate>
<guid isPermaLink="false">46233d85e944b27c9b3a7a6a8d523ec0</guid>
<category>Partners</category>
<nw:synopsisCaption>Toro UK Limited</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/e6/b07d3d6dc24ab522bf1f67.jpg</nw:synopsisImage>
<nw:webAddress>https://www.toro.com/en-gb</nw:webAddress>
</item>
<item>
<title>uni-power</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1oacabizibb?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/bf/9781734fe66770acd0fad6.jpg" type="image/jpeg" length="6144"/>
<pubDate>27 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">054d0cfd1e54ac452f2fae76a5f91ac5</guid>
<category>Partners</category>
<nw:synopsisCaption>uni-power</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/bf/9781734fe66770acd0fad6.jpg</nw:synopsisImage>
<nw:webAddress>http://www.uni-power.co.uk/</nw:webAddress>
</item>
<item>
<title>TurfPro</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/mq3qpg1z5q6?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/a1/91324d4da930bb469b8a02.jpg" type="image/jpeg" length="10240"/>
<pubDate>27 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">9bb6c4d52b2434e9fe4bed1b990b8ad8</guid>
<category>Partners</category>
<nw:synopsisCaption>TurfPro</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/a1/91324d4da930bb469b8a02.jpg</nw:synopsisImage>
<nw:webAddress>http://www.turfpro.co.uk/</nw:webAddress>
</item>
<item>
<title>'DOUBLING DOWN' ON ATV SECTOR</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/15mh61ao3ix?lang=en&amp;rss=true</link>
<description>In our WEB ONLY story all-new range of dedicated ATV models and accessories promised for the UK and European agricultural and estate sectors.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/97/fa7b035395696d6eb531b6.jpg" type="image/jpeg" length="122880"/>
<pubDate>05 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">79c8b6b7dac389b13322c657a0409f85</guid>
<category>News</category>
<nw:subtitle>Manufacturer announces restructuring of division</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;In our &amp;lt;strong&amp;gt;WEB ONLY&amp;lt;/strong&amp;gt; story all-new range of dedicated&amp;nbsp;ATV models and accessories promised for the UK and European agricultural and estate sectors.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:synopsisCaption>Doubling down on ATV sector</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/97/fa7b035395696d6eb531b6.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more on Service Dealer's website</nw:fullStoryLinkText>
<nw:webAddress>https://www.servicedealer.co.uk/</nw:webAddress>
</item>
<item>
<title>JOHN DEERE OPENS UP AUTONOMOUS VISION TECH</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/12mjl36l281?lang=en&amp;rss=true</link>
<description>Company gives other manufacturers access to the same vision-based computing platform used in their technology.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/b8/2625782444df4ff0f13a53.jpg" type="image/jpeg" length="53248"/>
<pubDate>28 Jul 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">1e001333c330ba9db69d955d96d6c7e8</guid>
<category>News</category>
<nw:subtitle>Makes available to European OEMs</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Company gives other manufacturers access to the same vision-based computing platform used in their technology.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/4rasui4rmms/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;John Deere Electronics&amp;lt;/a&amp;gt; has announced it is making its Vision Processing Unit (VPU) available to European machine builders and OEMs, giving manufacturers access to the same vision-based computing platform used in the company's See &amp;amp; Spray technology.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/b8/2625782444df4ff0f13a53.jpg" style="margin: 0px;" width="475" height="316" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;em&amp;gt;&amp;lt;strong&amp;gt;See and Spray camera&amp;lt;/strong&amp;gt;&amp;lt;/em&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;The hardware is designed to support autonomous and semi-autonomous machinery by processing camera data on-board in real time, enabling applications such as navigation, obstacle detection and situational awareness without relying on cloud-based computing.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Originally developed for agricultural use, Deere says the VPU has been engineered for harsh outdoor environments, featuring an IP67-rated enclosure and an air-cooled design that eliminates the need for liquid cooling or internal fans. It also supports multiple high-resolution camera inputs and standard machine communication protocols, including CAN and Ethernet.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;The manufacturer says the technology is suitable for a wide range of sectors beyond agriculture, including construction, forestry, mining, robotics, material handling and other specialist vehicles. The system will be available in several configurations, allowing OEMs to select the level of computing performance needed for their application.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Kerry Koisti, business development at John Deere Electronics, said the company has a history of developing its own technology where suitable commercial solutions do not exist.&amp;nbsp;"Once it's in production, we consider offering it to other OEMs as hardware, providing tried and tested technology with John Deere quality and robustness, and enabling innovation in new applications," he said.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Kerry continued, "The VPU is really rugged and has been developed to solve a real-world challenge. The flexibility of the system is pretty incredible in terms of types of problems it can solve and it builds on decades of knowledge and experience in outdoor mobile machinery.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;"We believe lots of European companies could benefit from this technology. The VPU enables real-time decision-making in the field and we provide expert guidance to ensure smooth integration with their systems."&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>See and Spray camera</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/b8/2625782444df4ff0f13a53.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>CEA &amp; HAE FORMALISE MEMBERSHIP AGREEMENT</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/cmdx8yu0zvs?lang=en&amp;rss=true</link>
<description>The organisations say the new relationship will support closer cooperation across the construction equipment and hire sectors.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/73/4262f971f437d1373d3c50.jpg" type="image/jpeg" length="76800"/>
<pubDate>05 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">3cf80bd1ea68c72d285c7cbb2beb1226</guid>
<category>ARTICLE_1_COLUMN-clone-29584857-20231116-082525</category>
<nw:subtitle>Between trade organisations</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;The organisations say the new relationship will support closer cooperation across the construction equipment and hire sectors.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;CEA (&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1tld17r8fba/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Construction Equipment Association&amp;lt;/a&amp;gt;) and HAE (&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/rvxtnlh2v3v/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Hire Association Europe&amp;lt;/a&amp;gt;) have agreed a reciprocal membership arrangement, strengthening cooperation between the two UK trade associations.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/73/4262f971f437d1373d3c50.jpg" style="margin: 0px;" width="475" height="319" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Under the agreement, each organisation will become a member of the other, which they say will&amp;nbsp;create a stronger platform for sharing insight, coordinating activity and working together on issues affecting their members and the wider industry.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;CEA represents around 150 businesses across the construction equipment supply chain, including OEMs, component and attachment manufacturers, suppliers, distributors and specialist service providers. HAE represents approximately 700 members across the hire sector, including around 100 OEMs and suppliers.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The two associations say the agreement reflects the close relationship between the construction equipment manufacturing, supply and hire sectors, and builds on areas in which the two associations and their members already share common interests.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;These include equipment crime prevention, asset management and the continued development of the&amp;nbsp;CEA-owned CESAR Scheme, the UK&amp;rsquo;s official construction and agricultural equipment security and registration scheme.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The reciprocal arrangement will also support closer information-sharing, policy discussion and cooperation on future industry priorities.&amp;lt;br&amp;gt;&amp;nbsp;&amp;lt;br&amp;gt;Viki Bell, chief executive officer of CEA, said, &amp;ldquo;There is a natural fit between CEA and HAE, with both organisations representing businesses operating throughout the construction equipment supply chain.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;ldquo;This agreement gives us a stronger basis for sharing knowledge and working together on the issues that matter to our members. Closer cooperation between our associations will help ensure that manufacturers, suppliers and hire companies have a more joined-up voice as the industry responds to the challenges and opportunities ahead.&amp;rdquo;&amp;lt;br&amp;gt;&amp;nbsp;&amp;lt;br&amp;gt;Paul Gaze, chief executive officer of HAE said, "HAE already works closely with the CEA on a range of topics including theft, asset management and taxation, so reciprocal membership is a logical next step. We have many OEM and supplier members, so this relationship underlines our commitment to supporting the hire supply chain. Trade bodies working together can achieve so much more."&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The two associations say they expect the reciprocal membership to develop into a wider programme of cooperation, supporting their respective members and strengthening links between the construction equipment and hire sectors.&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Membership agreement formalised</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/73/4262f971f437d1373d3c50.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>FUNERAL ARRANGEMENTS CONFIRMED</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1mawpgdlie0?lang=en&amp;rss=true</link>
<description>GGM Group have now confirmed the funeral details for their colleague, Scott Grieve, who sadly passed away recently.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/7b/266fb117f26fccb1e1248e.jpg" type="image/jpeg" length="71680"/>
<pubDate>05 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">9ac202625777051b8d15e20e2d21260e</guid>
<category>ARTICLE_1_COLUMN-clone-29584857-20240612-075004</category>
<nw:subtitle>For Scott Grieve</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;GGM Group have now confirmed the funeral details for their colleague, Scott Grieve, who sadly passed away recently.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1kphududuv0/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;GGM Group&amp;lt;/a&amp;gt; have now confirmed the funeral details for their colleague, Scott Grieve, who sadly passed away recently.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/7b/266fb117f26fccb1e1248e.jpg" style="margin: 0px;" width="475" height="304" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The funeral service is at &amp;lt;strong&amp;gt;East&amp;nbsp;Lancashire Crematorium Radcliffe, Manchester, M26 4EU&amp;lt;/strong&amp;gt; on &amp;lt;strong&amp;gt;Wednesday 19th August 2026 at 11:30 AM&amp;lt;/strong&amp;gt; and they say it is very much intended as a celebration of Scott&amp;rsquo;s life.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Full details can be found on the link below which also includes a fundraising page on behalf of the Northwest Air Ambulance Service if you would care to make a small donation in memory of Scott.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1m660p15mf1/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Tribute to Scott Grieve, 1978 - 2026&amp;lt;/a&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;GGM md, Chris Gibson, said, "If you are planning on attending in person if you could please let Alex&amp;nbsp;Halissey know so we can assist the family with number for catering."&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Scott Grieve</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/7b/266fb117f26fccb1e1248e.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>'PINK WARRIOR' CAMPAIGN LAUNCHED</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/19cna4wm5lg?lang=en&amp;rss=true</link>
<description>UK importer following lead of U.S maker, with a charity prize draw for a special pink edition of mower.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/70/5e8c71cf5b7dd7c3623c34.jpg" type="image/jpeg" length="89088"/>
<pubDate>29 Jul 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">51ae4b4eaa9cee9329171fc9d078cc49</guid>
<category>ARTICLE_1_COLUMN-clone-29584857-20240612-075004</category>
<nw:subtitle>Manufacturer supporting Breast Cancer Awareness</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;UK importer following lead of U.S maker, with a charity prize draw for a special pink edition of mower.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/g1i0h1ntirc/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;SCAG&amp;lt;/a&amp;gt; in the USA have started a Breast Cancer Awareness scheme, involving limited edition machinery specifically produced in the recognisable pink colouring, and with a sum from each machine sold going to Breast Cancer Awareness in that country.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/70/5e8c71cf5b7dd7c3623c34.jpg" style="margin: 0px;" width="475" height="454" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;UK importer &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/q88e97vodgt/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;STM Co&amp;lt;/a&amp;gt; in Warwickshire now say because of a personal involvement, they are also going to follow this incentive. Management have chosen to offer a Pink Warrior machine in a prize draw, with tickets being available &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1fmeazpsp4g/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;here&amp;lt;/a&amp;gt;.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Phillipa Mason, wife of Dominic Mason, the STM CEO, said, &amp;ldquo;I am incredibly touched by Dominic&amp;rsquo;s generosity in this campaign. We went through a very difficult time when I had breast cancer; we owe such a lot to Cancer Research UK and we are pleased to have an opportunity to demonstrate our thanks."&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;All proceeds from this STM prize draw will be going directly to Cancer Research, specifically breast cancer research.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1fmeazpsp4g/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;tickets are &amp;pound;5.00&amp;lt;/a&amp;gt; and the draw will be held at SALTEX, 11th -12th November, Stand QO60.&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Pink Warrior</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/70/5e8c71cf5b7dd7c3623c34.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>WILDWOOD ADDS ANOTHER BRAND</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/kvpusywtlzw?lang=en&amp;rss=true</link>
<description>Pro dealership says they have set out their stall to represent and support "the world’s best turfcare products".



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/3be09779823cc02a1a8e5e.jpg" type="image/jpeg" length="73728"/>
<pubDate>28 Jul 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">f61c9440f88e69382ccde6460a13cdef</guid>
<category>ARTICLE_1_COLUMN-clone-29584857-20240612-075004</category>
<nw:subtitle>To its portfolio of groundcare machinery</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Pro dealership says they have set out their stall to represent and support "&amp;lt;em&amp;gt;the world&amp;rsquo;s best turfcare products&amp;lt;/em&amp;gt;".&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;Professional machinery dealership &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/5bs0i6ac7nn/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Wildwood Machinery&amp;lt;/a&amp;gt;&amp;nbsp;has added another manufacturer to its growing portfolio of brands.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/3be09779823cc02a1a8e5e.jpg" style="margin: 0px;" width="475" height="342" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;em&amp;gt;&amp;lt;strong&amp;gt;L-R: James&amp;nbsp;Bastian, Wildwood Machinery managing director&amp;nbsp;with Nick Thornton Tru-Turf general manager&amp;lt;/strong&amp;gt;&amp;lt;/em&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The company is now the exclusive dealer for &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/7acvv1esbzx/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Tru-Turf Golf &amp;amp; Sports Turf Rollers&amp;lt;/a&amp;gt; in London, Surrey and West Sussex.&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Wildwood Machinery managing director, James Bastian, said,&amp;nbsp;&amp;ldquo;As a groundcare specialist in the south of England, we&amp;rsquo;ve set out our stall to represent and support the world&amp;rsquo;s best turfcare products, and to ensure we offer our customers the optimum solution for their specific tasks and challenges. The opportunity to work with Tru-Turf in this region is a perfect fit for that strategy, particularly with the success of their market-leading electric rollers.&amp;rdquo; &amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Tru-Turf general manager, Nick Thornton, added, &amp;ldquo;We are very excited to bring the team at WildWood Machinery on as one of our dealers in the UK."&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;He continued, "Wildwood is surrounded by a superb golfing region in England, and the region is home to some of the world&amp;rsquo;s best courses. We know that this new partnership will provide them with great sales and service expertise."&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>James Bastian and Nick Thornton</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/3be09779823cc02a1a8e5e.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>SUPPORT FOR YOUNG TALENT STRENGTHENED</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/ndvsy7mob33?lang=en&amp;rss=true</link>
<description>Established foundation is to expand its support for young engineers to mark what would have been their founder's 100th birthday in July.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/27/261751ec3cfa3d509e5273.jpg" type="image/jpeg" length="93184"/>
<pubDate>28 Jul 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">aa375a4066bf8d3aebcbfeaa5127e797</guid>
<category>ARTICLE_1_COLUMN-clone-29584857-20240612-075004</category>
<nw:subtitle>In the agricultural industry</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Established foundation is to expand its support for young engineers to mark what would have been their founder's 100th birthday in July.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;The &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/16vxvol8t2v/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Claas Foundation&amp;lt;/a&amp;gt; has announced it is to expand its support for young engineers to mark what would have been Helmut Claas' 100th birthday in July.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/27/261751ec3cfa3d509e5273.jpg" style="margin: 0px;" width="475" height="267" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Founded by Helmut Claas in 1999 with the specific aim of recognising and supporting young agricultural engineers and supporting international research projects at higher education institutions, the Foundation also works to promote initiatives in schools designed to inspire pupils enthusiasm for science and technology.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;To mark what would have been Helmut Claas' 100th birthday, the Foundation has instigated two initiatives to support young talent.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Firstly the funding for the international Helmut Claas Scholarship, which supports students in producing outstanding bachelor's theses in the field of agricultural engineering, has been increased with the first place award now 10,000 Euros, up from 7,500 Euros.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Secondly the scholarship is to be expanded with a new Helmut Claas Scholarship being launched for students in the USA, where the Foundation will work in cooperation with the University of Nebraska-Lincoln, which is one of the leading universities for agricultural engineering in the USA.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;In making this announcement the Foundation quoted its founder, Helmut Class, who said, "Agricultural technology needs the best minds in the world - and the best minds in the world need an opportunity. Supporting the next generation is not a luxury; it is our responsibility towards the future of agriculture."&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Apprentices</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/27/261751ec3cfa3d509e5273.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more</nw:fullStoryLinkText>
</item>
<item>
<title>IBCOS INTRODUCES NEW GOLD CLOUD PACKAGE </title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1emaenf19z5?lang=en&amp;rss=true</link>
<description>Package brings together cloud hosting, built-in tools and ongoing platform support to help machinery dealers work more efficiently and get more value from their Gold system.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/373c5f45344b8017355f9e.jpg" type="image/jpeg" length="51200"/>
<pubDate>04 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">3d15d780e6afe51a7369425bd32db9d9</guid>
<category>Jobs</category>
<nw:subtitle>For machinery dealers</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Package brings together cloud hosting, built-in tools and ongoing platform support to help machinery dealers work more efficiently and get more value from their Gold system.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/dodvx1zj0te/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Ibcos&amp;lt;/a&amp;gt; has introduced a new Gold Cloud package that brings together cloud hosting, built-in tools and ongoing platform support to help machinery dealers work more efficiently and get more value from their Gold system &amp;ndash; today and as the platform continues to evolve.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/373c5f45344b8017355f9e.jpg" style="margin: 0px;" width="475" height="316" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Gold Cloud is Ibcos&amp;rsquo; new cloud-hosted version of Gold. It brings dealership systems, tools and services together into one connected platform, helping teams work more efficiently, access real-time data from anywhere and deliver a better customer experience across departments.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;The new Gold Cloud package has been developed to provide dealers with a stronger operational foundation, combining cloud infrastructure with a growing range of capabilities designed to support everyday dealership performance.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;The package includes access to key Gold solutions such as Customer Connect, Gold eSign, Parts App, Gold Sales and WIP Boards. Together, these tools help connect activity across sales, parts, service and administration, reducing manual processes and improving visibility across the business.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/2jyd1fm01xs/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Gold Cloud &amp;lt;/a&amp;gt;also includes remote access, updates and security enhancements, helping dealerships reduce IT burden while keeping their system supported and ready for future development.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;For dealers, this means Gold Cloud is no longer simply a different place to host Gold. It is a clearer route to more capability, more connected working and ongoing innovation across the Ibcos platform.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;As Gold continues to evolve, our Cloud solutions will provide the foundation for future developments, including new products, enhanced integrations, deeper automation and AI-powered capabilities.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Steven Brown, Senior Product and Initiatives Manager at Ibcos, said: &amp;ldquo;Gold Cloud is about helping dealers unlock more from their Gold system. It brings together the tools, services and platform foundations that support more efficient operations today, while giving customers a clearer path to what comes next.&amp;rdquo;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;To find out more about the new Gold Cloud package, visit the Gold Cloud page or contact the Ibcos team.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;br&amp;gt;Contact: &amp;lt;a href="mailto:sales@ibcos.co.uk" rel="noreferrer noopener"&amp;gt;sales@ibcos.co.uk&amp;lt;/a&amp;gt; | +44 (0) 1202 714200&amp;lt;br&amp;gt;Web: &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/dodvx1zj0te/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;www.ibcos.co.uk&amp;lt;/a&amp;gt;&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>Ibcos has introduced a new Gold Cloud package</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/02/373c5f45344b8017355f9e.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Find out more</nw:fullStoryLinkText>
</item>
<item>
<title>NEW EGO BATTERY TECH</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/16c6xakjxfy?lang=en&amp;rss=true</link>
<description>EGO’s new ARC Lithium MAXTM battery has been developed to showcase the full capability of battery power, giving dealers a compelling response to the most common question: Will it keep up with petrol?



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/44/0223696a95308bd03cf20f.jpg" type="image/jpeg" length="70656"/>
<pubDate>04 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">c79b9fb0676e842036dcf7a31ff087af</guid>
<category>Jobs</category>
<nw:subtitle>Helps dealers meet high-performance professional demand</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;EGO&amp;rsquo;s new ARC Lithium MAXTM battery has been developed to showcase the full capability of battery power, giving dealers a compelling response to the most common question: Will it keep up with petrol?&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;EGO&amp;rsquo;s new ARC Lithium&amp;nbsp;MAXTM battery has been developed to showcase the full capability of battery power, giving dealers a compelling response to the most common question: Will it keep up with petrol?&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/44/0223696a95308bd03cf20f.jpg" style="margin: 0px;" width="475" height="316" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;As the leader in battery-powered outdoor power equipment, EGO understands that dealers need products that not only deliver petrol-matching power but also make it easier to demonstrate the benefits battery technology can bring to their customers&amp;rsquo; businesses.&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;That&amp;rsquo;s the thinking behind the ARC Lithium MAXTM, which maximises productive uptime through faster charging, fewer battery changes and improved performance, enabling professional users to complete up to 20% more work* over the course of an entire working day. The result is a battery that gives dealers a compelling solution for customers looking to transition to battery-powered equipment with confidence.&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/bc/0a35a972a727526d7a2eac.jpg" style="margin: 0px;" width="475" height="316" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Andrew Frohock, IoT Product Manager for EGO, commented: &amp;ldquo;As more professional users look to reduce emissions and work with lower noise and vibrations, dealers need products that remove the barriers to battery adoption and create opportunities to move customers into premium battery solutions.&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;ldquo;Built on EGO&amp;rsquo;s industry-leading 56V platform, the ARC Lithium MAXTM battery provides a much higher power output than a standard-cell battery, delivering the dependable all-day performance professional users expect and helping businesses improve productivity, take on more jobs and maximise the return from every project.&amp;rdquo;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Designed around the demands of professional users, the battery delivers greater confidence that equipment has the power and durability to perform for a full working day. With reduced heat generation, the new battery delivers a 40% higher power output** and faster charging, enabling more work to be completed per charge. Compatibility with EGO&amp;rsquo;s full product range also means users can integrate the ARC Lithium MAXTM into their current inventory.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Andrew continued: &amp;ldquo;As a battery-first brand from day one, we are committed to pushing the boundaries of cordless performance. Integrating tabless cell technology into our platform is the next step in that journey, and as a result we have created a battery that sets a new benchmark for battery-powered performance and allows users to spend less time waiting and more time working.&amp;rdquo;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/5c/f9fc1a94e0c74c9e5dde48.jpg" style="margin: 0px;" width="475" height="316" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;When paired with the PGXTM Power Bank, a compatible ARC Lithium MAXTM battery can be charged from empty to 100% full in as little as 20 minutes, while its tabless cell technology means that it has twice the cycle life of an equivalent EGO standard-cell battery. Together, these innovations help dealers address the barriers that have kept some professional users reliant on petrol-powered equipment.&amp;lt;br&amp;gt;&amp;nbsp;&amp;lt;br&amp;gt;The 8Ah BA4480X ARC Lithium MAXTM battery is available now, with additional 3Ah and 6Ah capacities planned for 2027 as EGO continues to expand the technology across its battery platform.&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;To learn more, visit: &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/385g1pbcqgf/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;https://egopowerplus.co.uk/about-ego/technology/arc-lithium-max&amp;nbsp;&amp;lt;/a&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;em&amp;gt;*Based on a modelled comparison of ARC LITHIUM MAXTM with PGX against a selected competitor fast charge battery platform, using a representative professional workload.&amp;lt;/em&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;em&amp;gt;**Compared with equivalent standard-cell EGO batteries&amp;lt;/em&amp;gt;&amp;lt;/p&amp;gt;
</nw:body>
<nw:synopsisCaption>New EGO battery tech</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/44/0223696a95308bd03cf20f.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Find out more</nw:fullStoryLinkText>
</item>
<item>
<title>REGION 1 SALES MANAGER - LOWER SOUTHERN ENGLAND</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/4zkzrft60mg?lang=en&amp;rss=true</link>
<description>Redexim is looking for a driven, dynamic Sales Manager to lead our Region 1 territory across the lower South of England - ideally based with easy access to the M4 and M5.



</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/f8/8dd1dc7b55ad61485a8616.jpg" type="image/jpeg" length="7168"/>
<pubDate>05 Aug 2026 12:00:00 BST</pubDate>
<guid isPermaLink="false">a16af33d76aed7970139ca30bebd0cb9</guid>
<category>Sponsored Product Announcements</category>
<nw:subtitle>Redexim</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Redexim is looking for a driven, dynamic Sales Manager to lead our Region 1 territory across the lower South of England - ideally based with easy access to the M4 and M5.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:synopsisCaption>Redexim</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/f8/8dd1dc7b55ad61485a8616.jpg</nw:synopsisImage>
<nw:fullStoryLinkText>Read more on Service Dealer's website</nw:fullStoryLinkText>
<nw:webAddress>https://www.servicedealer.co.uk/component/zoo/region-1-sales-manager-lower-southern-england?Itemid=258</nw:webAddress>
</item>
<item>
<title>Servicing Dealer Industry First, Profit Second</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1ubnehwlrlm?lang=en&amp;rss=true</link>
<description>



The latest independent research showed that on average, each Garden Trader [ https://landpower.newsweaver.co.uk/servicedealer/1ln31rega48/external?lang=en ] dealer will be sent 114 new customers (or people with a buying intention walking through your door) per year. This works out at 83p for each new customer. A subscription rate designed to be all inclusive delivering unrivalled online results.

</description>
<pubDate>16 Mar 2018 12:00:00 GMT</pubDate>
<guid isPermaLink="false">3a37798caf8d140d52f2ec62de7e817f</guid>
<category>Sponsored Product Announcements</category>
<nw:subtitle>Gardentrader continues to reinvest all revenues</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/56/fa248d680676ea776e808e.jpg" style="margin: 0px;" width="475" height="356" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;The latest independent research showed that on average, each &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1ln31rega48/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Garden Trader&amp;lt;/a&amp;gt; dealer will be sent 114 new customers (or people with a buying intention walking through your door) per year.&amp;nbsp;&amp;lt;strong&amp;gt;This works out at 83p for each new customer.&amp;lt;/strong&amp;gt; A subscription rate designed to be all inclusive delivering unrivalled online results. &amp;nbsp;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:body>&amp;lt;p&amp;gt;The latest independent research showed that on average, each &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1ln31rega48/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Garden Trader&amp;lt;/a&amp;gt; dealer will be sent 114 new customers (or people with a buying intention walking through your door) per year. &amp;nbsp;&amp;lt;strong&amp;gt;This works out at 83p for each new customer.&amp;lt;/strong&amp;gt; A subscription rate designed to be all inclusive delivering unrivalled online results. &amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;This site was purpose-built just for skilled servicing ground care dealers by the team that bring you Service Dealer Magazine. It is easy and quick to register and costs just &amp;pound;96 + VAT per year for a full listing.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Since the site launched over 7 years ago, it has raised the profile of listed dealers to well over half a million potential customers and as the site is designed to promote the UK dealer network, &amp;lt;strong&amp;gt;all revenues have continued to be reinvested into promoting the site online and so supporting the dealer network.&amp;lt;/strong&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Join the country&amp;rsquo;s only independent specialist website, created by the team that bring you Service Dealer. Join our subscribed Garden Trader dealers now by clicking on &amp;ldquo;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/17sd5bul845/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Register Dealership&amp;lt;/a&amp;gt;&amp;rdquo; and let's fight back against the zero value retailers.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/33/103a5078cb4c98d68458dc.jpg" style="margin: 0px;" width="408" height="468" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;strong&amp;gt;&amp;lt;em&amp;gt;Map of dealerships registered with Garden Trader&amp;lt;/em&amp;gt;&amp;lt;/strong&amp;gt;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1ln31rega48/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;FIND OUT MORE&amp;lt;/a&amp;gt;&amp;lt;/p&amp;gt;
</nw:body>
<nw:fullStoryLinkText>Find out more</nw:fullStoryLinkText>
</item>
<item>
<title>ADVERTISE YOUR JOBS HERE</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1po6xoaw66g?lang=en&amp;rss=true</link>
<description>Advertise your recruitment needs on Service Dealer Weekly Update and reach our targeted audience of recipients every week.

Contact Nikki Harrison [ Nikki@theadplain.com ] for details - 01491 837117

</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/f7/ac433b6c3af6471d0e5b95.jpg" type="image/jpeg" length="3072"/>
<pubDate>05 May 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">c28d55055644f4ebfeabaa0b38240891</guid>
<category>Sponsored Product Announcements</category>
<nw:subtitle>Amazing success rates!</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Advertise your recruitment needs on Service Dealer Weekly Update and reach our targeted audience of recipients every week.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;Contact &amp;lt;a href="mailto:Nikki@theadplain.com"&amp;gt;Nikki&amp;nbsp;Harrison&amp;lt;/a&amp;gt; for details - &amp;lt;strong&amp;gt;01491 837117&amp;lt;/strong&amp;gt;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:synopsisCaption>Advertise your jobs on Service Dealer Weekly Update</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/f7/ac433b6c3af6471d0e5b95.jpg</nw:synopsisImage>
</item>
<item>
<title>YOUR PRODUCT COULD REACH THE UK INDEPENDENT DEALER NETWORK</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/609fm6xntd2?lang=en&amp;rss=true</link>
<description>Highlight your product or service to the people that matter by taking out a Sponsored Product Announcement [ https://landpower.newsweaver.co.uk/servicedealer/1iw748py2pf/external?lang=en ] in the Service Dealer Weekly Update.



Contact Nikki Harrison [ Nikki@theadplain.com ] for details - 01491 837117

</description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/b7/9d8e446a4c6d1a945fa4df.jpg" type="image/jpeg" length="172032"/>
<pubDate>08 May 2025 12:00:00 BST</pubDate>
<guid isPermaLink="false">2ec117640c0787241992cf12d2c69899</guid>
<category>Sponsored Product Announcements</category>
<nw:subtitle>Promote to our exclusive readership</nw:subtitle>
<nw:synopsis>&amp;lt;p&amp;gt;Highlight your product or service to the people that matter by taking out a &amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1iw748py2pf/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;Sponsored Product Announcement&amp;lt;/a&amp;gt; in the Service Dealer Weekly Update.&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;&amp;nbsp;&amp;lt;/p&amp;gt;
&amp;lt;p&amp;gt;Contact &amp;lt;a href="mailto:Nikki@theadplain.com" rel="noreferrer noopener"&amp;gt;Nikki Harrison&amp;lt;/a&amp;gt; for details - &amp;lt;strong&amp;gt;01491 837117&amp;lt;/strong&amp;gt;&amp;lt;/p&amp;gt;
</nw:synopsis>
<nw:synopsisCaption>Take out an Sponsored Product Announcement</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/b7/9d8e446a4c6d1a945fa4df.jpg</nw:synopsisImage>
</item>
<item>
<title>LATEST SHOWS AND EXHIBITIONS</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/ukz1qpj5y7s?lang=en&amp;rss=true</link>
<description>[ https://landpower.newsweaver.co.uk/servicedealer/1emmhy67utq/external?lang=en ]

</description>
<pubDate>15 Jan 2021 12:00:00 GMT</pubDate>
<guid isPermaLink="false">33b05ce14243dc3c977f28be83c67286</guid>
<category>Events</category>
<nw:synopsis>&amp;lt;p&amp;gt;&amp;lt;a href="https://landpower.newsweaver.co.uk/servicedealer/1emmhy67utq/external?lang=en" target="_blank" rel="noreferrer noopener"&amp;gt;&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/6f/7fc53eba49e2da3e04d30e.jpg" style="margin:0px;" width="475" height="53" hspace="0" vspace="0" alt=""&amp;gt;&amp;lt;/a&amp;gt;&amp;lt;/p&amp;gt;
</nw:synopsis>
</item>
<item>
<title>SIDE ADVERT</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1pfw960yljm?lang=en&amp;rss=true</link>
<description>
</description>
<pubDate>02 May 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">5e13fa16233a90e2a56b067d24976516</guid>
<category>Side Advert Image</category>
<nw:synopsis>&amp;lt;img src="https://landpower.newsweaver.co.uk/v3files/shard1/10951/ae/f05a89f4e42d6aab0c71dd.gif" width="165" height="165" alt="" /&amp;gt;
</nw:synopsis>
</item>
<item>
<title>JULY / AUGUST 2026</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/kotcsm50fwt?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/68/c23f378ee74443042a436a.jpg" type="image/jpeg" length="35840"/>
<pubDate>07 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">afefb4d0ccf0bbda76c8cd557610fca6</guid>
<category>Current Issue</category>
<nw:synopsisCaption>Service Dealer July / August 2026</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/68/c23f378ee74443042a436a.jpg</nw:synopsisImage>
<nw:webAddress>http://www.servicedealer.co.uk/issues</nw:webAddress>
</item>
<item>
<title>TAP</title>
<link>https://landpower.newsweaver.co.uk/servicedealer/1s49pt0y20y?lang=en&amp;rss=true</link>
<description></description>
<enclosure url="https://landpower.newsweaver.co.uk/v3files/shard1/10951/af/e81a3cb0a16979b25ec4bd.png" type="image/png" length="12288"/>
<pubDate>07 Apr 2017 12:00:00 BST</pubDate>
<guid isPermaLink="false">52cbebad0f75df9ad4b52b42a552e676</guid>
<category>Produced by the AdPlan</category>
<nw:synopsisCaption>TAP</nw:synopsisCaption>
<nw:synopsisImage>https://landpower.newsweaver.co.uk/v3files/shard1/10951/af/e81a3cb0a16979b25ec4bd.png</nw:synopsisImage>
<nw:webAddress>http://www.theadplain.com/</nw:webAddress>
</item>
</channel>
</rss>
