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SERVICE DEALER BUSINESS QUARTERLY Published April, June, September and December 2013
ROCHFORD'S NEW DISPLAY SOLUTIONS Showroom point of sale screens now available
Rochford GM are offering a new attractive point of sale display solution to all dealers of their AL-KO, Mitox, DR and Earthquake brands, with custom 15" video display screens available to order for dealer showrooms. The high quality display screens can be pre-loaded with any selection of videos to suit dealer requirements - dealers simply request their preference when ordering.
Product video offers an extra dimension in point of sale for dealer showrooms - offering the consumer a captivating and informative point of reference, and capturing more consumer interest than a brochure alone. Video screens can also act as an in-store "silent salesman" for products - explaining the key features and benefits of products, and showing exactly how the product works and what it can do. This makes the dealers' job much easier, and helps to overcome customer objections and convert viewers into sales.
Rochford GM customers can order the 15" video display screen now from www.rochfordgm.co.uk, and specify their choice of videos to display via the special instructions field when ordering. As an added bonus, screens will be personalized to each dealer, with the dealer logo displayed on screen.
For more information, contact your Rochford GM Area Sales Manager or call 01963 828006 to find out more.