EGO Power Plus recently welcomed its European distributors to the UK to preview the new cordless outdoor power equipment available to dealers in 2019.

EGO distributors gather at Cliveden House

Held at a working farm in Berkshire, followed by a gala dinner at Cliveden House, EGO says the event provided the perfect showcase to demonstrate how their latest products deliver the same exceptional performance as petrol-powered products. As appreciation of cordless equipment continues to grow amongst consumers and landscaping professionals, the company believes that 2019 will be a bumper year for take-up of its range.

“Brands like Tesla and Dyson have proven the popularity of cordless battery power on our roads and in our homes. EGO brings the same focus on innovation and quality to our gardens,” says Steve Roskell, EMEA Marketing Director at EGO Power Plus.

“While details are still under wraps pending the official market launch, our distributors have now tested our new sizes of lawn mower. With 42cm and 47cm decks - the most popular sizes in the UK - we’re opening our range to a wider range of customers than ever before.

“Another innovation we’re delighted to bring to the UK and other European markets is our new line trimmer with POWERLOAD™, an automatic feature that makes light work of loading the line.

“We also unveiled the latest POS materials and product promotions to help dealers promote the benefits of EGO’s patented Arc Lithium battery technology," said Steve. "We want our dealers to feel passionate about our products, so we’re also developing new ways to build excitement.”