The Glee exhibition which takes place at NEC Birmingham September 10-12, will feature a campaign that seeks to demonstrate how a combination of small, individual changes can create a more sustainable future for all.
Called 'Power of One' it is a new initiative that is being adopted by Glee to highlight the impact we each have on the environment. The initiative supports the UN’s Sustainable Development Goal 12: Responsible Consumption and Production.
At Glee, exhibitors and visitors will be encouraged to make a pledge, committing to making one small conscious change to reduce their impact upon the environment and the world in which we live. Pledges could include anything from promising to recycle more, choosing bio-degradable alternatives, or refraining from using single use plastics. Glee believe that together these singular commitments add up to a much bigger and stronger impact; one that can help lead a positive change.
The organisers say that for visitors to show their support they can visit the Power of One wall to make their pledge. All visitors need to do is snap a shot of themselves in front of the wall, share it on social media, along with their pledge. As a little way of saying thank you, ‘pledgers’ will receive a free reusable water bottle, supplied by Glee exhibitor and Power of One partner, Summit International.
Organisers say they interested parties can choose to join the conversation on social media by following #PowerOfOne, #Glee19 and #GleeBirmingham.
One small change that Glee say they will be undertaking to reduce its impact upon the planet will be removing plastic cups from all its water coolers located throughout the show. Visitors are therefore encouraged to come armed with their own reusable water bottles to ensure they stay hydrated whilst helping Glee’s pledge to become a reality.
Talking about the Power of One movement, Glee’s Event Director, Matthew Mein said, “The Power of One is something we are so pleased to support at Glee. By making small changes, we have the ability together, to make a big difference, and ensure the longevity of the world around us.
"We hope that Glee’s visitors and exhibitors will show their support by joining us at the Power of One wall to make their pledge, and by joining in the conversation on social media. This is certainly one community we are sure they will all want to be part of!”