More than fifty Polaris dealers gathered last month for the annual business conference, held at the Polaris factory in Opole, Poland.


Opole, Poland Polaris factory

For many it was their initial chance to see the factory, which has completed its first full year of production. The 345,000-square-foot facility was also the first Polaris plant dedicated to manufacturing Off-Road Vehicles (ORV's) outside North America, producing approximately 35 different ORV vehicle models destined for Europe, the Middle East and Africa ("EMEA") region.

The Polaris dealers arrived from across the UK including Shetland, Wales and Northern Ireland to see the 2016 line-up and receive Dealer of the Year awards covering three main areas and best newcomer.

"We were very pleased to welcome our Polaris dealers," says Polaris Country Manager for UK and Ireland, Jim Clarke, "with a fantastic opportunity for everyone to see the new factory production, including the new Ranger and Sportsman line-ups. Congratulations to the winners of this year's awards"

Winners of the Dealer of the Year Awards for Top Dealers across the country were All-4 Ltd. of Nuneaton, JMK Quads of Banbridge, County Down and Turf Machinery Engineering in Chobham.

Stratton ATV from Scotland took the best newcomer award and NORA SxS Ltd of Dewsbury, West Yorkshire took the award for Best Sports & Leisure.