Crawfords Group has announced a significant expansion of its AGCO sales and aftersales territory, now extending across North Hampshire, and Berkshire - including the M4 and A34 corridor.

In addition to this, Crawfords have also been awarded the Massey Ferguson franchise for sales and aftersales across West Sussex and South Hampshire.

Operating from its established depots in Ropley and Billingshurst, Crawfords say they will now offer full-line support across all AGCO brands, including Fendt, Valtra, and Massey Ferguson, throughout the expanded region. This includes sales, parts supply, and aftersales service for all machines.

“The boundary alignment of all AGCO brands across Crawfords territory will streamline operations and enable our customers to experience Crawfords’ renowned levels of service, irrespective of their AGCO brand choice” Robert Richardson, dealer distribution manager UK & Ireland, said.

In addition, Crawfords will continue to represent and support a wide range of complementary agricultural brands across the new territory including franchises such as Manitou, Komatsu, Amazone, Opico and He-Va.

Wes Crawford, managing director of Crawfords Group, added, "This expansion is a fantastic opportunity to build on the momentum we’ve created across our existing areas. We’re excited to introduce the Crawfords brand to even more customers - delivering premium brands, trusted service, and expert advice that our current customers know and value."