The new look, redesigned Service Dealer magazine is now bi-monthly and includes a host of new and familiar features.
Jan / Feb 2014 issue contains:
2014 STATE OF THE INDUSTRY REPORT HERITAGE AWARDS PROFILE OF DAVID WITHERS LIVES REMEMBERED BTME PREVIEW LAMMA PREVIEW DIARY OF A SEASON + 2014 EVENT PLANNER
LAMMA BIGGER THAN EVER 100 more exhibitors than last year by Chris Biddle
THIS year’s LAMMA Show opened for business on Wednesday 22 and Thursday 23 January with more than 900 exhibitors from across the world attending the record-breaking event at its new home - the East of England Showground, Peterborough.
Covering more than 20 hectares (50 acres) featured more than 900 exhibitors from across the world, (almost 100 more exhibitors than at Newark last year).
Because entry is free and registration is not required, exact numbers of attendees is not known, but estimates suggest that show is attended by upwards of 40,000 visitors over the two days.
Build up was hampered by heavy rain and indeed the showground was awash with mud with some stands difficult to access for those without the proper footwear.
As at Newark in previous year, the event caused serious traffic problems in and around Peterborough, and from both directions on the AI with some visitors reporting that it took 2 or 3 hours to access the showground.
However, the farming community seemed happy with what they saw, and the low-key and no-frills approach of such a large show was exactly what they needed.
