Comprising 28 key agricultural tyre specialists, the TPC program will provide a specialised network of dealers supplying the agricultural tyre market Trelleborg’s complete range of agricultural tires, as well as exclusive training and comprehensive sales support.

Bruce Lauder, Marketing Manager at Trelleborg Wheel Systems in the UK, says: “Following a stringent process, we selected 28 of our strong UK customer base to become official TPC partners, based on their technical and service capabilities and commitment to providing the agricultural industry with solutions which truly add value for the customer.”

Trelleborg’s new TPC program ensures customers have access to dedicated services, from advice on tyre size and type, to free customised load pressure charts. In addition, the new TPC partners will not only provide free tyre pressure assessments, but promises to extend customers’ tyre warranties by up to seven years in return for operating data records to aid research and development.