Honda’s premium lawn & garden machinery range is now available from the e-commerce site of UK retailer John Lewis.
Orders placed on the site are fulfilled by local authorised Honda dealers and delivered to the door, set-up and ready for the customer to use.
The move comes on the back of Honda establishing its first online store for lawn & garden products in June 2016, which the company in a statement says aims "to offer more convenience for customers while retaining the brand’s reputation for first-class service and support offered by its nationwide network of highly-qualified dealers."
The John Lewis site currently stocks 27 Honda models - with a range of petrol mowers from the IZY range, through larger pedestrian models, up to lawn tractors. It also carries Honda’s premium petrol-powered bruschcutters, hedge trimmers and leaf blower.
Once an order has been placed on the John Lewis site, a local Honda engineer will assemble the product, deliver personally to the customer’s door and carry out a full demonstration of how to use and maintain it. "In so doing," says a press release from Honda, "the customer also gets the peace of mind of meeting their local dealer who can be on hand for future advice, maintenance, servicing and repairs."
Steve Morris, Head of Power Products for Honda (UK) said, “While our traditional market model of selling largely through our dealer network is vital to ensuring that our customers get the very best in advice, service and support, customers continue to seek the convenience of buying online.
"By fulfilling these orders through local dealers, they now get both that convenience and the service which they expect and deserve for the life of their investment. John Lewis is a perfect partner for us given the close match in our customer bases and the first-class standards for which both brands are known.”