In light of the sound international growth made by the SDF Group, both at distribution and production level, SAME DEUTZ-FAHR has decided to introduce a new Commercial Direction for Europe, with each European area of responsibility becoming part of the new structure.

The new role of Commercial Executive Director Europe is entrusted to Rainer Morgenstern, directly reporting to the Group CEO, Lodovico Bussolati.

"For me it's an honour to have been chosen to hold such a position," comments Rainer Morgenstern. "Particularly in this phase in which we are reaping the benefits of a complete and renovated product range, which in turn enables us to satisfy the needs of each European customers."

Lodovico Bussolati, Chief Executive Officer of SAME DEUTZ-FAHR comments: "This commercial reorganization allows us to manage the growth of the Group, taking the opportunities created by a new product line up and the strengthening of our brands."