STIHL has announced a series of Product Expert Days which are set to take place around the UK in March.

The company says the events are designed to demonstrate and discuss the importance of merchandising for dealerships.

Simon Hewitt, head of marketing at STIHL UK said, "Our expert retail trainers will share their knowledge and equip our dealers with valuable hints and tips which can be brought to life in their own dealerships. There will also be the opportunity to experience Virtual Reality and understand STIHL’s commitment and dedication to new technologies."

Each venue will include the following four areas:

• Virtual reality
• Proactive merchandising
• Hands on products
• Retail experience

Dates and venues for the events are:

• 17/3 - Leicester Racecourse
• 18/3 - Lingfield Park Racecourse
• 19/3 - Westonbirt Arboretum - NOW FULL
• 24/3 - Perth Racecouse, Scotland - NOW FULL
• 25/3 - Newton Rigg College, Penrith
• 26/3 - Pavillions of Harrogate

To book a place, complete the booking form and send to productexpert@stihl.co.uk