Organisers of the upcoming Agritechnica exhibition which takes place at Hanover’s exhibition grounds from the 12 to 18 November, say The 'International Dealer and Service Provider Centre' will be the perfect base and meeting point for agricultural equipment dealers from around the world at the show.
Located in Hall 2 and supported by the DLG (German Agricultural Society), the German agricultural dealer association (LandBauTechnik-Bundesverband) and the association of European machinery dealers (CLIMMAR), it is right in the middle of the action and offers a range of facilities for dealers and their business partners, customers and staff.
Specialists will be on hand to discuss subjects including financing, haulage and forwarding, customs, valuation of used machinery, insurance and machinery auctions. Advisory services on specific topics from staff of national, provincial and federal organisations involved in the farm machinery trading will also be available.
Also on hand will be business matchmaking with international dealer colleagues as well as a quiet area for private discussions.
Catering including coffee, cold beverages, small snacks, sandwiches will also be provided.
Organisers believe there will be a lot for dealers to talk about at the show. The President of CLIMMAR, Erik Hogervorst, says that there are signs of a recuperation of the European economy in general and the agricultural machinery markets in particular.
“Farmers and contractors are willing to invest again in new tractors and machines, and in maintenance,” he says. “A gradually increasing part of these investments will be in automation, robotisation and big data.
“We are at the forefront of a next industrial revolution often referred to as Industry 4.0. I strongly believe that this will change our industry and playing field as drastically as the shift from traction horses to tractors and mechanisation did,” adds Hogervorst.
“I’m also sure that this will result in new changes for dealers. We have to develop new business models for making money with data, robots and autonomous vehicles, which is a true challenge for many dealers and distributors.
“It also requires different employees, different skills and sometimes a co-operation with or even the acquisition of a specialised (start-up) company,” concludes Hogervorst.
