The Ad Plain, who own Service Dealer, are pleased to announce Kate Godber has joined the team as an account manager and will be working closely with the Service Dealer & TurfPro websites, the Conference, Garden Trader and the launch of My Mower Specialist in the U.S this spring.

Kate Godber at LAMMA this week

Kate joins from bira who own BAGMA, where she held the role of senior communications and PR officer. There she oversaw the publishing arm of the business, writing for two membership magazines, arranging interviews and regularly communicating with members.

Duncan Murray-Clarke, md of The Ad Plain said, "We are delighted that Kate has joined our team. Readers will get to know her through her management of the Garden Trader website where key amongst her many duties is her dealer liaison role. She will also be closely involved across both Service Dealer and TurfPro and in the organising of our Conference. In addition Kate will play a key role in our exciting launch of our U.S version of Garden Trader, My Mower Specialist, this spring, acting as UK liason with the American team."

Kate said, "I’m extremely excited to have joined the great team at The Ad Plain and to be working with them to promote the Garden Trader website. I look forward to catching up with dealers on the various areas of the business I'm involved with and I am thrilled to have started here at such an exciting time, especially with the launch of My Mower Specialist."