The AEA has announced the market share data for 2018 tractor registrations.

The total number of tractors registered in 2018 was 13,795, including both agricultural tractors (over 50hp) and compact tractors (50hp and below).

The information below shows the number of machines and market share recorded during that year by brand. As always, data are released after a one year delay due to competition law restrictions; figures for 2019 are due to be published in early 2021.

The leading brand in 2018 once again proved to be John Deere, with its percentage market share increasing from the previous year's 28.4% to 31.9%% in 2018.

The most significant change in positions in the list from the previous year is that CNH and Agco swapped places. CNH increased its market share from 23.3% to 29.2% moving itself up into second, leapfrogging Agco whose share slipped from 26.2% in 2017 to 21.3% in 2018.

All other companies on the below list are in the same position they were a year previous, except for Same Deutz-Fahr moving ahead of Agri-Argo.

The market share data for 2018 was:

• 31.9% (4405 units) JOHN DEERE
• 29.2% (4032 units) CNH (inc Case IH and New Holland)
• 21.3% (2940 units) AGCO (inc MF, Fendt, and Valtra) 
• 5.4% (746 units) KUBOTA
• 3.8% (528 units) CLAAS
• 2.2% (302 units) JCB
• 1.5% (209 units) SAME DEUTZ FAHR
• 0.9% (131 units AGRI-ARGO (inc McCormick, Landini)
• 0.3% (36 units) ZETOR

466 units sold by others (3.4%)