For 2018 Rochfords have announced they will change the format of their annual dealer events significantly.
Mark Rochford said, “For the last few years we have followed a similar format of 1 to 3 shows - however this requires the majority of dealers to have to travel significant distances during a busy time of year. We felt we should bring our show to them, rather than ask them to come to us.”
The 2018 Dealer Meetings will take place at 10 locations across the country, ensuring dealers travel time is kept to a minimum, in most cases less than an hour. Another benefit to the new format, say Rochfords, is that the groups will be smaller.
“A large group has disadvantages in terms of feedback, discussions, and product presentations. With our new format we will have a limited number of spaces at each event, allowing us to actually talk to dealers and have mutually beneficial discussions around our products, some of which we hope will lead to new product development,” said Stewart Anderson, Managing Director of Rochfords.
New exclusive products at the event will include rear roller and 4 wheeled lawnmowers, petrol chainsaws, wheeled trimmers, edgers and more.
The Events will be held at the following locations. Rochfords request that to book your place please email katie.helps@rochfordgm.co.uk or contact your ASM. Limited spaces are available. Further details of the days will be sent following registration.
WEEK 1
- 10th September – Perth
- 11th September – Penrith
- 12th September – York
- 13th September – Grantham
- 14th September – Chester
WEEK 2
- 17th September – Exeter
- 18th September – Newbury
- 19th September – East Sussex
- 20th September – Cambridge
- 21st September – Hereford