Väderstad has launched a new app with smartphone and tablet compatibility that brings pictures in brochures marked with the Augmented Reality (AR) logo into a three dimensional picture format and video.

For example, the Väderstad AR technology allows farmers and advisers to see how the Tempo seed meter works and is able to deliver precision at high speed, or how a roller change in the metering system Fenix III is carried out.

“The Väderstad AR technology makes content in our new brochures come to life, and is a good way for us to highlight the agronomical benefits on a farm level,” says Vaderstad UK’s marketing manager Andy Gamble. “The AR app is easy to use. Simply point the smartphone or tablet at the AR icon and this activates the facility so the user can see images and movement videos on the chosen apparatus.”

The Väderstad AR app is available for free download in Apple App or Google Play Store and the first brochures to use this technology is for the Tempo planter and the Seed Hawk air seeder. Five additional brochures released in October 2018 will follow these.