Midland Power Distribution Ltd have changed their trading name to hsc Machinery, Spares & Consumables. 


hsc Machinery, Spares & Consumables's new website

Gary McWilliam, managing director said, “The name change is the start of an extensive rebranding effort designed to mirror the success and transformation of our organisation. The name hsc Machinery Spares & Consumables instantly informs customers about the products available and conveys the combination of the market sectors we supply.

“In 2013 The Hire Supply Company (UK) Ltd brought Midland Power as it recognised a synergy between the two companies that would benefit both sets of customers.

"The rebrand puts an umbrella over the business and firms up the connection that hsc's policies, procedures, care and support expand to the specialist machinery, spares and consumables business. The range of quality groundscare equipment sold by The Hire Supply Company will be available to the Garden Machinery sector via Hsc Machinery, for dealers selling or hiring contractor's quality machines.”

Sales Manager John McGhee says, “hsc Machinery, Spares & Consumables brings forth an expanded commitment to all of our clients and relationships. There is no change to the experienced staff based at Worcester and we will continue to provide a service and support ethos that is second to none. The rebranding should give our current and future customers within the garden machinery industry every confidence to purchase.”

The phone numbers and address will remain the same. A new B2B website www.hscmsc.co.uk went live this week and features 27,000 plus products including machines, spares and consumables.