AriensCo has announced the appointment of Jochen Schneider as its new executive vice president of the Europe, Middle East, Africa, and Asia region (EMEAA.) 

Jochen Schneider

Schneider most recently held various leadership positions with Aebi Schmidt Holding AG including CEO of North America, COO of global operations and managing director Aebi Schmidt Germany.   

AriensCo say this new appointment underlines their continued investment in its global operations and supports its strategy to expand its presence in the EMEAA region. This includes the most recent acquisition of German professional mower manufacturer, AS-Motor in May and completing the start-up of zero-turn mower production here in the UK at Oxford. 

The EVP of EMEAA will be responsible for all facets of the company's business in the region including sales, engineering, operations and profit and loss for Ariens, Countax, Westwood and AS-Motor brands. Both Darren Spencer, VP & managing director AriensCo UK and Maria Lange, VP & managing director AriensCo Germany, will report to the EVP EMEAA.  

“We are excited to have Jochen join our already strong leadership team in EMEAA and utilise his over three decades of international experience to help us leverage the talent and resources already established in the region,” said Larry Weyers, COO & President of AriensCo.