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Viking to merge into STIHL; Garden Trader support; GreenMech win patent battle; Ventrac's new distributor
IN THIS ISSUE
VIKING TO MERGE INTO STIHL
GREAT SUPPORT FOR GARDEN TRADER
GREENMECH WIN PATENT BATTLE
NEW DISTRIBUTOR FOR VENTRAC
GRIZZLY TOOLS UK WELCOMES MARKETING EXECUTIVE
CUB CADET ACQUIRES ATT
SHERRIFF EXTENDS DEERE TERRITORY
CASE IH APPOINT NEW DEALERS
LAMMA '17 MOST SUCCESSFUL YET
IAGRE LAUNCH INNOVATION SURVEY
WINTER SERVICING 2017 SURVEY
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JANUARY / FEBRUARY 2017 issue :


SERVICE DEALER CONFERENCE REPORT: THE CUSTOMER IS KING

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GREAT SUPPORT FOR GARDEN TRADER
From both dealers and manufacturers



Following the announcement of the new Garden Trader website, which introduces consumers to Garden Machinery Dealerships, the Service Dealer team behind the site have been delighted with the great response it has received.

The level of activity on the Weekly Update last Friday, with many positive comments posted by dealers, makes the team think that the site is tapping into a very real need. 

Quotes like "Great news anything that helps to compete against the sheds", "Amazing news, exactly what the industry needs" and "This sounds like an excellent service both for independent dealerships and for consumers" were left by dealers keen to get involved.

And further great news for Garden Trader was confirmed this week when Henton & Chattell signed up as a third sponosr for the site, joining Briggs & Stratton and STIHL. Peter Chaloner, Managing Director of Henton & Chattell said about the service, "We’re pleased to get involved with this new opportunity to boost awareness of the specialist dealer network. I think it will be a great help."

Service Dealer and Garden Trader owner, Duncan Murray-Clarke said, "We are absoltuley thrilled with the superb feedback we've recived for Garden Trader since its announcement last week. We really feel we've hit a nerve in the industry - in a good way!

"The site is in its final testing stage now and dealers are being contacted. We are on schedule to go live during February."


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