NEXT CHAPTER IN OUR FREE DEALER TOOLKIT IS READY
The lifetime value of customers

This week we are looking at ways to create long-term relationships with your customers, in our free Dealer Toolkit

 

Anthony Deacon from MKM Agriculture features in the latest chapter


Topics include: 

  • How can your customers help secure your business for the future?
  • How do you view your customers?
  • Going the extra mile
  • Data
  • Communications
  • Customer loyalty cards/ offers

Module 2 of the Toolkit, which we launched last week, provides inspiration and ideas for protecting your revenue and securing your business for the future.


We will continue to release this module chapter by chapter over the next few weeks, to allow you to digest all the information in bitesize chunks. 


Duncan Murray-Clarke, owner of Service Dealer says, “Understanding the lifetime value of each customer is incredibly important and will shape the level of service you give them. By keeping in regular contact with them, going the extra mile and building a good relationship with them you can extend their value beyond one visit and gain a customer for life.”


This module has been created by content, social and web specialists The Ad Plain (TAP) and kindly supported by Kramp


We are also grateful for the support of Anthony Deacon from MKM Agriculture (who features in this chapter), Chris Gibson from GGM Groundscare, James Hayes from Hayes Machinery, Simon Holmes from Lloyd Ltd, Neale Hopley from Buxtons, Sarah Law from Cutting Edge Machinery, Pete McArthur from Strathbogie Forest & Garden, Jason Nettle from Winchester Garden Machinery and Chris Starling from Briants of Risborough.  


You can access the toolkit for free here: servicedealer.co.uk/dealer-toolkits. If you have already signed up for the Digital Toolkit then use the password you were emailed or if you’ve forgotten your password, we can reset it for you. Please email kate@theadplain.com if you are having any problems logging in. 

 

Supported by Kramp

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