The AEA has announced the market share data for 2023 tractor registrations.

The total number of tractors registered in 2023 was 13,343, including both agricultural tractors (over 50hp) and compact tractors (50hp and below).

Stephen Howarth, agricultural economist at the Association offered a word of caution when comparing 2023's figures to those of the year before. He said, "Please note that the market in 2022 was affected by widespread disruption to global supply chains and transportation after the pandemic and the Russian invasion of Ukraine. These may have had an impact on market shares."

The information below shows the number of machines and market share recorded during that year by brand. As always, the data is released after a one year delay due to competition law restrictions. Figures for 2024 are due to be published in early 2026.

2023 saw John Deere remain at the top of the charts, following its return there in 2022 after two years in second place to CNH. Its market share percentage was almost identical to the previous years', changing only fractionally from 30.4% to 30.3%

Second place for a consecutive year, CNH saw their share increase slightly from 26.0% to 27.6%.

All the other companies listed on the leaderboard maintained the same position they held in 2023.

The market share data for 2023 was:

30.3% (4040 units) JOHN DEERE
27.6% (3680 units) CNH (inc Case IH and New Holland)
22.0% (2895 units) AGCO (inc MF, Fendt, and Valtra)
6.3% (836 units) KUBOTA
3.5% (473 units) CLAAS
2.2% (293 units) JCB
1.0% (1288 units) SAME DEUTZ FAHR
1.0% (129 units AGRI-ARGO (inc McCormick, Landini)

752 units sold by others (5.6%)