EDITOR'S BLOG
DON'T PROMISE WHAT CAN'T BE DELIVERED
Dealers' concerns over manufacturer advertising campaigns
by Service Dealer Editor, Steve Gibbs
 
Steve Gibbs

In our conference call with a selection of dealers this week, we heard that considering the on-going supply issues, some manufacturer advertising campaigns are not helping dealers manage customer expectations.

 


Service Dealer held another group video call with a selection of dealers from around the country on Wednesday. Those on the call represented large, multi-branch dealerships as well as smaller, single depot businesses. Between them they sold the range of machinery from domestic equipment to professional grasscare, ATVs and agricultural machinery.

 

As ever it was incredibly helpful for us as a trade journal, to hear directly from those at the sharp end, to learn exactly what issues have been affecting their dealerships in recent weeks. 

 

 

Supply problems continue

 

It probably doesn't come as much of a surprise to learn that the problems surrounding stock levels and supply dominated the conversation.

 

There's no doubt that all dealers are feeling this pinch, regardless of what machinery area they specialise in. And it isn't just wholegoods that are experiencing delays, it's parts too that are causing increased wait times for customers.

 

We were told by our dealer panel that some suppliers are faring worse than others when it comes to supplying stock right now. Patchy was the word used by several to describe the situation. Lead times for certain items are stretching further and further onwards and some items which were ordered by dealers back in November and December still have not yet been delivered.

 

It was also said that, as certain machines and vehicles are so scarce at the moment, dealers are being prevented by their suppliers buying this kit in for stock. They are only allowed to place orders for things they already have a guaranteed customer sale for. It was mused that for a solus dealer, relying totally on a single brand of products, this must be a serious problem. Dealers who represent multiple companies are only just scraping by.

 

For some currently, it's simply a case of grab what you can get. It was felt that this will be the year where dealers will be able to sell whatever they are able to get their hands on!

 

There was a general acceptance that this would continue for some months - perhaps until consumer demand drops down enough to allow factories to catch-up with production. It was felt that since the worldwide Covid shutdowns, this ability for the production process to get back fully in the swing of things and on top of backorders, had never really been allowed to happen. As a consequence everyone is behind the curve.

 

Dealers are well aware that this less-than-ideal situation has been exacerbated by a perfect storm of factors, including also the results of Brexit and the well-documented logistics crisis. There is an accpetance that there are genuine reasons for the delays.

 

Communication concerns

 

However, where we sensed a dissatisfaction amongst our panel, is where communication by some manufacturers and suppliers over these delays is not being imparted clearly and openly. Again it was felt there's a mixed bag within suppliers, some of whom are keeping their dealers informed considerably better than others. Some are being great we heard, others horrendous.

 

It appeared to come down to what sort of system manufacturers are using to relay stock info to their dealers. Some had real-time, online systems which were praised for their helpfulness. Others were forcing dealers to sit on the phone, having calls go unanswered for days on end. This caused particular frustration - especially if the phone wasn't being picked up because the manufacturer still had staff on furlough. At a time when the industry was busier than ever, this was particularly galling. 

 

Perhaps some suppliers are being found out for using antiquated, out-of-date systems, it was suggested. Opinions were expressed that serious investment in a top-notch system is required by some, which would be of considerable benefit to their dealer network.

 

Hearing this from our panel, that certain suppliers are lacking in their ability to message their dealers effectively and in a real-time fashion, is both disappointing and surprising. Especially when you consider how we've spent a large part of the past year hearing how dealers need to be constantly in touch with their customer base, through all modern means available to them, if they are to be considered a progressive business.

 

End-user messaging

 

It wasn't just in manufacturers' messaging to the dealers themselves, that we heard concerns expressed this week though. It's the messaging that's getting through to the end-user which can also be frustrating.

 

At the moment dealers are having to manage customers' expectations on a scale perhaps never experienced before. Several of our panel talked about just how embarrassing it is to stand in a nearly empty showroom and tell customers they simply cannot provide them with what they want to buy. 

 

Like dealers, customers are well aware of the world we're living in, and how production chains have been disrupted. But what's not helping, we were told, is when these customers see major advertising campaigns from manufacturers, promoting equipment that the dealers quite simply cannot get their hands on.

 

We heard that dealers themselves are not promoting to their customers anything which they can't guarantee. The same isn't happening by their suppliers though, with social media and traditional advertising campaigns continuing apace - sometimes, frustratingly, teasing customers with unavailable merchandise.

 

If the dealers don't have it, the manufacturers should not be advertising it was a view expressed to us. In fact some would like to see the manufacturers go further than that even. A message from them direct to consumers, being up-front and explaining that production has been disrupted and not everything is on-stream at the moment would help. It could go some way to alleviating dealer reputational damage.

 

I must admit, it would be a bold manufacturer that made any proclamations of this sort publicly. Showing signs that anything is less than perfect is not how corporations tend to function. However, we're in exceptional times. Exceptional messaging might be required and respected.

 

Whilst it doesn't help a dealer staring at an empty shelf with an irate customer nearby, it's a fact that these delays are not exclusive to our sector. It will be felt by all industries. When the non-essential retailers are allowed to re-open for example, we will surely hear more news reports of other types of retailers lacking the supplies required to satisfy consumer demand.

 

This is clearly going to be the biggest challenge for dealers in 2021.

NEWS
HUNT COMPLETE SMARTS PURCHASE
& announce that Smarts will be Kramer dealers
 
Smarts are now Kramer dealers

In our WEB ONLY story this week, the appointment follows decision by JCB to terminate the dealer agreement held by Smarts following the purchase of the company.

 


FREE ADVICE FOR MAKING A SALE
Ideas for improving sales techniques
 
Dealer Digital Toolkit

In the final chapter of our free Service Dealer Toolkit we look at creating the right experience in-store for making a sale, as well as the best way to train up new recruits.

 


In the final chapter of our free Service Dealer Toolkit we cover easy to implement ideas for improving your sales techniques. We look at creating the right experience in-store for making a sale, as well as the best way to train up new recruits. 

 


Training is key when it comes to creating the right culture in your business and developing a good rapport with customers. Technical knowledge can easily be taught, especially if you lend out demo equipment, but having the ability to talk to people is inherent. 


Duncan Murray-Clarke, owner of Service Dealer says, “People spend money with dealers because they appreciate the level of service and knowledge they can get from buying from them. Many factors influence that purchase, but the way a staff member makes them feel or the way in which they are sold a product is very important in the process. A few small tweaks in your training of new starters could make a big difference to your bottom line.”


This second module in the Toolkit has covered inspiration and ideas for protecting your revenue and securing your business for the future. We’ve had lots of support from a number of dealers and we are particular grateful for Chris Starling from Briants of Risborough, who created a video for this chapter. 


We’d also like to thank content, social and web specialists The Ad Plain (TAP), who developed this toolkit for us and to Kramp who sponsored it. 


You can access the toolkit for free here: servicedealer.co.uk/dealer-toolkits. If you have already signed up for the Digital Toolkit then use the password you were emailed or if you’ve forgotten your password, we can reset it for you. Please email kate@theadplain.com if you are having any problems logging in. 

 

Supported by Kramp

VANMAC TAKE ON PROGRESSIVE MOWERS
New home in the UK
 
Progressive tri-deck TDR-X contour mower

Vanmac Ltd have announced this week they have been appointed as full-line distributors of the Progressive range of trailed and mounted rotary mowers and are establishing a dealer network.

 


Vanmac Ltd announced this week they have been appointed as full-line distributors of the Progressive range of trailed and mounted rotary mowers for the professional grounds and sports turf market.

 

 

Having represented Progressive in the turf farm sector for several years, the extension of the partnership to incorporate distribution to the professional amenity sector is effective from today, 15th March 2021. Progressive design and manufacture rotary finishing mowers suitable for a wide range of applications – from golf courses to sports fields, turf producers and local authorities.

 

As part of the deal, available in the UK for the first time will be the tri-deck TDR-X contour mower. This features three independently floating decks that follow the contours of the ground, without scalping, offering a combined cutting width of 3.2m and an adjustable cutting height range from 9.5mm to 84.5mm. Along with other machines in the range, the mower takes advantage of Progressive’s Pro Lift-N-Turn technology, allowing the operator to temporarily raise the decks, with the PTO still engaged.

 

“Expanding our agreement with Progressive to cover the professional turf care market is absolutely fantastic news for Vanmac Ltd,” commented area sales manager Jeremy Vincent. “Their range is renowned for delivering durability and fantastic cut quality and it complements our other product lines, including Trilo and Brouwer Kesmac, fantastically.

 

"We can now offer those managing turf surfaces a comprehensive collection of equipment, together with parts service, all from under one roof. Over the next few months, we look forward to building a network of dedicated dealers to assist with the all-important back-up support and beginning demonstrations as soon as we can.”

STIHL LAUNCH MINUTES MOWED CHALLENGE FOR CHARITY
Alongside dealer Sims
 
STIHL is launching its Minutes Mowed challenge in support of Greenfingers

From today (19th March 2021) the challenge is on in support of Greenfingers, a charity that supports children who spend time in hospices by creating inspiring gardens for them to benefit from.

 


STIHL is launching its Minutes Mowed challenge in support of Greenfingers, a charity that supports children who spend time in hospices by creating inspiring gardens and outdoor spaces for them to benefit from.

 

From today, (Friday 19 March), the manufacturer and its long-standing dealer Sims, will be going head to head to try to clock up at least 1,000 minutes of mowing by the end of May.

 

STIHL is launching its Minutes Mowed challenge in support of Greenfingers

 

The 10-week challenge is being run in support of the tenth anniversary of Greenfingers’ Garden Re-Leaf Day - an annual nationwide event that raises funds and awareness for the work the charity does making a difference to life-limited children and their families. 

 

Garden Re-Leaf Day is being supported by gardening clubs and societies across the country, as well as by garden centres, growers, suppliers, manufacturers and trade associations. To help raise funds for this year’s event, Minutes Mowed followers are being encouraged to text ‘MOWFIVE’ to 70085 to donate £5 or ‘MOWTEN’ to donate £10 between now and the end of May (texts will cost £5 or £10 plus one standard rate message).

 

Linda Petrons, Greenfingers’ director of Fundraising and Communications explained that donations are needed more than ever this year. “The therapeutic benefits of spending time outside have been felt by many of us this year," she said. "And time spent in our own gardens has really been a life-line during lockdown. 

 

“As some hospices opened their gardens to support the most vulnerable children in their community, the need for well-designed outside spaces has been recognised by many. As a result, the waiting list of hospices needing our help has grown. 

 

“By taking part in Garden Re-Leaf Day, STIHL and Sims Garden Machinery as well as many others across the country, are helping us to ensure that thousands more life-limited children and their families can benefit from magical and inspiring outside spaces in 2021 and beyond.”

 

 

People are encouraged to follow #minutesmowed on social media as it unfolds and to watch the number of minutes mowed (and donations raised) grow as they are recorded each week online.

 

Simon Hewitt, head of Marketing of STIHL GB said, "STIHL GB has been supporting Greenfingers for a number of years and when we heard it was their tenth anniversary we wanted to try a different (and competitive) approach to fundraising. With Jack Wallington, Garden Writer for the Telegraph, on our Minutes Mowed team we are hoping that our minutes will quickly start clocking up!
 
"This year fundraising for Greenfingers is more important than ever before, which is why we are encouraging our customers, suppliers and employees to come together to ensure their amazing work can continue in hospices throughout the UK."

HUSQVARNA GROUP JOIN CLIMATE LEADERSHIP COALITION
Sustainability aims
 
Husqvarna have joined the CLC

Manufacturer says the move is part of its ambition to lead the industry in the shift to a low-carbon, resource-smart economy.

 


Husqvarna Group has announced that they have joined the global business network Climate Leadership Coalition (CLC) as part of its ambition to lead the industry in the shift to a low-carbon, resource-smart economy. 

 


The company says sustainability is an integral part of their strategy, combining ". . . innovation capability with a commitment to addressing climate change and resource scarcity."

 

Husqvarna Group say they have a strong track record of demonstrating the business case for engagement. Over the last five years, it has reduced its absolute CO2 emissions by 32% while growing the business, by increasing sales by 16%. In joining the CLC, the Group is stepping up its commitment. 

 

The CLC is a multi-stakeholder initiative comprising of some 80 organisations, primarily in the Nordic region. It is designed to support climate leaders by sharing best practice, policy approaches and strategies and by participating in regional and global policy development. 

 

Henric Andersson, president and CEO of Husqvarna Group, said, “Society needs to shift to a low-carbon, circular economy. The CLC’s policy work will be an excellent way to take part in dialogue on EU carbon pricing, which is an important building block to deliver on our science-based target to reduce CO2 emissions across our value chain in line with what is required to limit global temperature rise to 1.5°C.

 

"We have set a high ambition that stretches to the emissions that occur when our products are being used. Insights from other leaders and dialogue with policy makers will help us get there."

KRAMP PARTNER WITH KERBL
On Rutland products
 
Rutland

Kramp UK have announced that through a new partnership with the recently founded Kerbl UK, Rutland fencing products are now available on their webshop.

 


Kramp UK have announced that through a new partnership with the recently founded Kerbl UK, Rutland fencing products are now available on their webshop.

 

Kerbl took over the Rutland brand at the beginning of January 2020. Simultaneously the company Kerbl UK Ltd was founded.

 

 

Kramp and Kerbl have been working together for a number of years, which has made it possible, Kramp says, to provide easy access to these livestock farming product lines.

 

In a statement Kramp said, "The extensive experience of Rutland is now being combined with the competence of Kerbl as a producer of product ranges such as animal breeding, stable and yard supplies, hobby farming, equestrian sports and pets for the UK market.

 

"Kramp and Kerbl are very similar in their history - both companies started by a man with a grand vision and as family-run businesses, and grown significantly over the years. It is only fitting that this partnership was renewed and expanded in Kramp’s 70th year. 

 

"We are really excited to be able to offer these products and we look forward to be working closely with this fantastic brand."

NO INTERNATIONAL TRADE FAIRS FOR SDF
Company won't attend 2021 events
 
SDF

SDF has announced it will not participate in EIMA and Agritechnica in 2021, saying " . . protecting people's health and safety is, now more than ever, of crucial importance."

 


SDF has announced it will not participate in EIMA and Agritechnica in 2021, saying " . . protecting people's health and safety is, now more than ever, of crucial importance."

 

In an official statement the company continued, "This decision was taken after a deep analysis of the pandemic situation in Europe; despite the control measures and the vaccination campaign worldwide, the future scenario is very uncertain. SDF has prioritised the safety of its employees, dealers and customers from the beginning of the pandemic in 2020. 

 

"Consistent with the current scenario and focused on safety, SDF has decided not to participate in EIMA and Agritechnica in 2021 and more generally in trade fairs across Europe.

 

SDF marketing and communication executive director Massimiliano Tripodi said, “Safety has been our priority since the beginning and accordingly, we took the difficult decision to not participate in international fairs.

 

"We are facing a new era in business relationships where new technologies give us opportunities to get in direct contact with customers overcoming physical distances.” 

 

SDF say they will continue to invest strongly in digital and marketing communication in order to showcase new products and services. They also say they interact with its customers and all agricultural stakeholders throughout the year.

They also say the company continues to monitor the evolution of the pandemic in each country, and is looking forward to the time when it will be over and will be able to personally welcome its customers and dealers. 

LISTER WILDER ADD VICON PRODUCTS
At Reading and Cirencester depots
 
Vicon

It has been announced that Lister Wilder will supply the Vicon range of products from their Reading and Cirencester depots.

 


It has been announced that Lister Wilder will supply the Vicon range of products from their Reading and Cirencester depots.

 

The Vicon portfolio offers a range of forage, spreading and spraying equipment for the farming industry.

 

Lister Wilder say they have been carefully curating the brands that they associate with since the announcement of their full-line Kubota status in late 2020.

 

"We are ensuring the brands that we partner with are the best for our agricultural customers," says sales director, Phill Hughes.

 

"We want to ensure we are offering quality products along with excellent sales and service back-up."

OPICO APPOINT
New assistant marketing manager
 
Katherine Bliss

Katherine Bliss joins the company with a strong agricultural background and understanding of the farming climate.

 


Opico has appointed Katherine Bliss as assistant marketing manager.

 

Katherine Bliss

 

Having grown up on a farm, and a graduate of Harper Adams, Katherine joins the company with a strong agricultural background and understanding of the farming climate. Since Harper Adams, Katherine worked as a trainee land agent for a large estate in Scotland and more recently in event management.
 
Helen Selkin, marketing manager at Opico said, “I’m delighted that Katherine has decided to return to her agricultural roots and join us. As well as her commercial and event experience, she brings with her practical farming knowledge and an understanding of different farming systems which will stand her in good stead for working across all the Opico brands.”
 
Katherine added, "I am thrilled to be joining the Opico marketing team and I am looking forward to developing my marketing communications skills and being part of a company which has strengthened and progressed in the most testing of times."
 
Katherine will be based in Bourne at the company's headquarters.

SALTEX ORGANISERS SAY THEY ARE 'READY TO GO'
Show's 75th anniversary in November
 
SALTEX

GMA CEO Geoff Webb says, "We are very excited about the outlook for the show in November."

 


The organisers of the SALTEX exhibition, scheduled to take place at Birmingham's NEC on 3 and 4 November, have welcomed the government's recent roadmap out of lockdown announcement.

 

 

“We are very excited about the outlook for the show in November,” said GMA CEO Geoff Webb. “As Boris said, there is indeed light ahead, and with many suffering from ‘Zoom’ and online fatigue, there is more than ever, a real appetite for human interaction.” 

 

Since the roadmap was revealed the GMA say they have experienced an influx of new business and enquiries from companies eager to have a presence at SALTEX and several stand upgrades from existing exhibitors. 

 

“It is very encouraging and we’re ready to go,” continued Geoff. “The support from the industry has been overwhelming and I’d like to thank our exhibitors for their patience and for sticking by us as we transferred from 2020 to 2021.   

 

“We are an industry which loathes to stand still, and I think the restrictions have shown that we are missing meeting people; that businesses are keen to see their customers in person again and that they are missing that trade and general conversation. Ultimately, it has amplified the power and the benefits of live events.

 

“There could be more twists and turns to come and we will remain diligent and prepared. The safety of everyone attending is our main priority, so we will continue to follow the guidance and implement the necessary procedures, if needed in November.”  

 

“We’re putting absolutely everything into the show and we can’t wait to celebrate this landmark occasion with you all. 

 

“I am sure that SALTEX 2021 will show us at our finest. SALTEX promises to showcase the talent in our industry and the changes and the new directions that we can anticipate," concluded Geoff.

JOBS
ERNEST DOE & SONS LTD
Professional Groundcare Sales Manager
 
Ernest Doe & Sons Ltd

Ernest Doe & Sons Ltd have a vacancy at their Benington branch, based near Stevenage, Hertfordshire.

 


Ernest Doe and Sons Ltd is a multi-branched, long established family-owned company that sells Groundcare, Agricultural and Construction machinery, with franchises incl. Ransomes Jacobsen, Cushman, Wiedenmann, Iseki and New Holland.

 

We currently have the following vacancy at our Benington branch, based near Stevenage, Hertfordshire:

 

PROFESSIONAL GROUNDCARE AREA SALES MANAGER

 

The applicant needs to have a good, sound knowledge of Groundcare equipment and be committed to the sale of turf machinery to golf courses, local authorities and other professional users promoting the company’s franchises within Hertfordshire, South Beds and North London.

 

The successful candidate will be offered a competitive salary, commission, pension, life cover, company vehicle and good job prospects.

 

Please submit your CV with a covering letter to Jason Callaby, Branch Manager.


Email: jasoncallaby@ernestdoe.com


Jason Callaby 
Ernest Doe & Sons Ltd
Whempstead Road,
Benington,
Stevenage,
Herts
SG2 7BZ

FR JONES & SONS
Qualified Land-Based Engineer
 
FR Jones & Son

As a land-based engineer, you will join our busy service team in servicing and repairing a variety of 2-stroke, 4-stroke, electric and battery garden machinery.

 


 

Overview


As a land-based engineer, you will join our busy service team in servicing and repairing a variety of 2-stroke, 4-stroke, electric and battery garden machinery. This will range from chainsaws and robotic mowers up to large ride-on garden tractors – repairing products in our fully equipped workshop and on customer site visits where necessary.


Key Roles and Responsibilities

  • Undertake full servicing of following types of horticultural machinery: 2-stroke, 4-stroke, electrical, battery, ride on and robotic.
  • To efficiently diagnose and undertake specific repairs also on machinery types mentioned above.
  • To learn and utilise each brand’s dealer web portal (for product schematics and referencing workshop manuals)
  • Undertake warranty repairs and submit claims via dealer portals and liaising with manufacturer if necessary.
  • Learning and using FRJ company systems (NetSuite) to process, prioritise and invoice repair jobs.
  • To be aware and adhere to all health and safety aspects of working in workshop environment.
  • Dealing with customers to deliver Five Star customer service (face-to-face, email and by phone)
  • Represent the organisation online and drive a positive perception with potential business partners by engaging and keeping your Linkedin profile up to date.
  • Participate in weekly meeting to help achieve sales forecasts with Head of Workshop and monthly 1-1 with Head of Workshop to discuss achievements and performance improvement targets.

All tools and PPE will be provided and a full, clean, UK driving licence would definitely be an advantage.


In Return We Offer

  • Competitive salary, based on skills, knowledge and experience.
  • Frequent opportunities for training and development.
  • Company pension.
  • Generous holiday entitlement.

Standard Hours


08.00 – 17.00, Monday – Friday


Contract Type


Permanent, full-time


Location


You will be required to work at our South East London workshop:


FR Jones and Son Ltd
Unit B4 Trade City,
Bell Green Retail Park,
Sydenham,
SE26 4PR


Salary


£30,000 – £35,000 (depending on knowledge, experience and skills) plus pension contribution, bonus and benefits scheme.


Skills and experience


Essential

  • Understanding of workshop tools and practices.
  • Appreciation of safe working practices when dealing with heavy and/or dangerous machinery.
  • Experience working on small-engine machines.
  • Experience using computerised parts look-up systems.
  • Knowledge of health and safety in the workplace.
  • Experience of providing customer service.
  • Experience of working in a similar working environment.

Desirable

  • Full, clean, UK driving for site visits in company van (ride-on and robot mowers).

Company Information


FR Jones and Son are a family-run business, based in South East London. We specialise in horticultural, landscaping and arboricultural (tree surgery) equipment sales and service.


We are known in the industry for our excellent product knowledge and customer service, competitive pricing and a well-stocked warehouse.


We have been trading for over 50 years and have grown steadily to the point where we are employing over 40 staff and still not finished!


For more information about the company, please visit our website: www.frjonesandson.co.uk


Please send your CV with a covering letter to matt.hawkins@frjonesandson.co.uk

ADVERTISE YOUR JOBS HERE
Amazing success rates!
 
Advertise your jobs on Service Dealer Weekly Update

Advertise your recruitment needs on Serivce Dealer Weekly Update and reach our targeted audience of recipients every week.

Contact Nikki Harrison for details - 01491 837117


Sponsored Product Announcements
NEW WEBB 19” ALUMINIUM DECK LAWNMOWER FOR UNDER £500 SSP
In Stock Now
 
WER19ALSP

We are pleased to launch yet another new product from the Webb brand for 2021 with an all new 19” self propelled premium aluminium deck lawnmower.

 


 

We are pleased to launch yet another new product from the Webb brand for 2021 with an all new 19” self propelled premium aluminium deck lawnmower.

The WER19ALSP boasts a powerful 150cc Briggs & Stratton 625EXi Readystart engine and an ample working width of 48cm / 19”. The aluminium cutter deck is designed for exceptional airflow and collection performance, with rear collect and rear discharge functions.

 

 

For performance and durability, the WER19ALSP features a unique 4 blade disc, with swing tip blades to avoid costly damage in the event of objects being struck. 

 

 

Other features of the WER19ALSP include a large 60L collector with full indicator, large 8” wheels for easy manoeuvrability, 8 stage central height adjustment from 25mm to 90mm, and quick release folding handles for easy transport and storage.

 

As with all Webb products the WER19ALSP offers exceptional value for money, with an SSP of just £499.99 including VAT and competitive dealer terms ensuring your profitability.

 

 

As well as the WER19ALSP, other new products for 2021 from Webb include an electric silent shredder, 40cm electric chainsaw, 20V cordless tiller, 20V cordless lawnmower kit, 36cm electric scarifier/lawn rake, 21” aluminium deck lawnmower, and a new Briggs & Stratton powered self propelled wheeled vacuum with optional hose kit, scarifier and brush cassettes. The full range of 2021 products are available in our Trade Terms catalogue which can be viewed online at handyonline.co.uk or you can request a printed copy using the details below.

 

For 2021 we have also invested heavily in our brand content, with new product videos, photography and online information. Visit our YouTube channel to see the latest product videos at https://www.youtube.com/channel/UCy-vopIpqWVkWjnUZHAAXkQ/videos

 

For more information on any of the new Webb products contact Handy Distribution on 01793 333220 or speak to your local sales representative. Alternatively, all products can be easily ordered online at www.handyonline.co.uk

BOOST MOWING POWER
With the new 80V Lawnmower range from Cobra
 
Cobra 80V range

The new 80V cordless range of lawnmowers from Cobra packs double the punch, with twin 40V Lithium-ion batteries delivering 80 volts of pure cutting power. 

 


The new 80V cordless range of lawnmowers from Cobra packs double the punch, with twin 40V Lithium-ion batteries delivering 80 volts of pure cutting power. 

 

 

Cobra has the UK’s largest range of powered lawnmowers and is constantly expanding its range and developing its products to further its position as the expert in the lawncare market. The 80V range is the latest extension of this, with its three models being packed with innovative features and technology.

 

The three mowers in the range offer 17”, 20” and 21” cutting widths, generous run times and even rear rollers on the 17 and 20” models for a traditional, striped finish. Each machine is powered by two 5Ah 40V Lithium-ion batteries that drive the 80V brushless motors. The Cobra 40V Lithium-ion technology means the mowers are always ready to use, will hold charge capacity and have no memory effect. 

 

 

The RM43SP80V is the most compact of the three, with a 17” cutting width, and it is a great all-rounder, with a 50 minute run time. It is self-propelled, so it’s ideal for sloping gardens and has seven different cutting heights ranging from 17mm for a super low finish, up to 75mm for tackling longer grass. The mower also benefits from a 50 litre grass bag to hold more cutting for a longer time between bag emptying. Its rear roller means that a professional, striped finish can be created too. 

 


The RM51SP80V keeps all of the impressive features of the RM43SP80V, including a steel rear roller, but increases the width to 20” and the grass bag to 70 litres. With the ability to run for up to 45 minutes between charges, the mower can complete medium to large sized lawns in one run. 

 

 

The final, and largest, mower in the range is the MX51S80V. Again, the mower features a self-propelled drive system to allow for ease of use, and has a 20” cutting width and a running time of 55 minutes. This model benefits from a mulching function, allowing the grass to be recycled by finely cutting and re-cutting the clippings. As the clippings decompose, nutrients and fertilisers are returned to the soil meaning grass can be cut and fertilised at the same time – creating a healthy, green lawn. 

 

Peter Chaloner, managing director of Cobra, said: “The 80V range sets a new standard for battery powered garden machinery, providing more power and convenience than ever before. Cobra prides itself on being at the forefront of innovation to help people maintain their gardens with the minimum of effort, and this range is the epitome of that.” 

 

Each of the models comes complete with two 40V 5Ah Lithium-ion batteries and two Fast Chargers. The 40v batteries are compatible with Cobra grass trimmers, chainsaws, hedge cutters and garden vacs. 

 

For more information on Cobra visit: www.cobragarden.co.uk

 

or to become a Cobra dealer, please contact Andy Marvin on: 07771 581 296 or call our sales team: 0115 986 6646 today.

NEW FROM TYRE-LINE & ITP
The new COYOTE® ATV / UTV Tyre
 
ITP COYOTE®

Being Official UK Importers and Distributors of Aftermarket specialist brand ITP (a sister company to Carlisle), Tyre-Line have access to one of the world’s leading Aftermarket speciality range of ATV/UTV tyre ranges made, with many unique fitments and patterns produced to suit all forms of machines.

 


The constantly growing and evolving ATV / UTV machinery market is an area that Tyre-Line have vast knowledge and experience in, both from its Aftermarket sales division and its O.E. supply side, having partnered over the past 30 years with many of today’s biggest manufactures including John Deere, Kubota, Logic & Toro. 

 

Being Official UK Importers and Distributors of Aftermarket specialist brand ITP (a sister company to Carlisle), Tyre-Line have access to one of the world’s leading Aftermarket speciality range of ATV/UTV tyre ranges made, with many unique fitments and patterns produced to suit all forms of machines. Famous names that include Mud Lite, Holeshot and Mayhem have been popular mainstays in the ATV/UTV aftermarket tyre world for many and are now joined by the NEW COYOTE®.  


 

Using ITP’s extensive knowledge, cutting edge design and engineering expertise, the ITP COYOTE® comes packed with the technology, construction and performance that the ITP brand is famous for.


Extensively field tested, the COYOTE® is the perfect choice for both professional racers and everyday ATV/UTV users, with its unique staggered shoulder lugs giving enhanced side bite, whilst the sidewall design is formulated for improved puncture resistance. The optimised tread design footprint gives enhanced and even pressure distribution and delivers predictable stability, improved steering response and precise corning with impressive roll-over protection. Available in 230/70R14 (27x9R14) & 280/60R14 (27x11R14) with high inflation and high load capacity, along with full ECE “E” Marking for road homologation.

 

 

For further information on the complete range of ITP products, or to see how they can help you with all your ATV/UTV & SxS requirements, contact the Tyre-Line Aftermarket team on – 01458 250350 aftermarket@tyreline.com

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