AgriArgo UK, the business behind the Argo Tractors UK and Ireland operation, has appointed Mark Dyas to the new role of national parts sales manager, in a move designed to enhance the support it provides for its dealers and for end users of McCormick and Landini tractors.

Mark Dyas

The new position has been created to help dealers of the two marques develop their parts sales business, and to ensure owners of McCormick and Landini tractors have full and fast access to the service consumables and other parts required to keep their tractors operating in the best possible

condition, says Adrian Winnett, managing Ddrector at AgriArgo UK and Ireland.

“This new role is one that will underline and provide a significant boost to our support for both end users and dealers,” believes Adrian.

“We are very pleased to have appointed someone of Mark’s calibre and with his level of experience, which includes a farming background and over twenty years spent working nationally and internationally with tractor manufacturers and parts suppliers."

From a family farm, and with practical hands-on engineering experience, Mark’s career to date has included extensive work across domestic and global farm machinery and equipment companies, including parts sales direct to agricultural businesses and the aftermarket sector, plus dealerships and wholesalers across the UK, Europe and worldwide.

“Our McCormick and Landini dealers have helped us to get where we are, but I’m sure there is a great deal of scope to help them develop their businesses even further and serve end users even better than we’re already doing,” believes Mark.

“We want to ensure our dealers are flying the flag high for our brands, and are as committed to us as we are to them so we can help them achieve their full potential. We have some fantastic world-class products that are a match for anything available, but getting the customer coming back for more is all to do with the dealers, so my role is to help them build their businesses not just on our tractors but also on the products and services they sell to support them."

Adrian Winnett. added, “We know the value of good dealers and the relationships they have with their customers. As the overall network makeup continues to change, we can help them build on that by providing even better levels of support to retain existing customers  and attract new ones as well as ensuring that our ever-expanding dealer network is ideally placed to support customers with all their parts and consumable needs."