AriensCo has announced its 2021 dealer event, entitled ‘Focused on Growth’.

The manufacturer says the events will provide Ariens, Countax, Westwood and ECHO dealers the chance to learn more about upcoming products as well as see first-hand their zero-turn mowers and garden tractors.

AriensCo hold an annual dealer meeting, however in a statement the company said that Covid-19 restrictions and best practice have led them to change their meeting format for 2021. Rather than one conference for all dealers, the company have moved to a number of smaller meetings located across the country. 

A spokesperson for the company said, "Over the past 18 months, AriensCo has experienced record growth but has continued to significantly invest into new product development, its manufacturing facility and dealer training - all this at a time when other companies are scaling back. The company will present how these changes will benefit its dealers."

The roadshow will kick-off in Oxfordshire on 8th September, the home of AriensCo's UK factory and then travel to five additional locations up and down the country:

• Bristol, 14th September
• Thetford, 16th September
• Chester, 21st September
• Harrogate, 23rd September
• Glasgow, 29th September

Brad Stiles, sales and marketing director EMEAA said, "It’s been a turbulent 18 months but through all of this uncertainty our dealers have continued to grow their business with us. AriensCo has many plans for 2022 and I for one, am excited to share these with our dealer network.”