DEERE TOP THE CHARTS (FROM THE PAST) ONCE AGAIN
Market shares for 2017 announced
 
John Deere maintained tractor registration market leadership in 2017

The AEA has announced the market share data for 2017 tractor registrations.


The total number of tractors registered for road use in 2017 was 13,768, including both agricultural tractors (over 50hp) and compact tractors (50hp and below).

 

The information below shows the number of tractors registered during that year by brand. As always, data are released after a one year delay; figures for 2018 are due to be published in early 2020.


The leading brand in 2017 once again proved to be John Deere, with its percentage market share marginally creeping up from the previous year's 27.9% to 28.4% in 2017.

 

A significant change in the line-up on 2016's figures is that AGCO increased its share from 22.5% to 26.2%, meaning they overtook CNH (who dropped from 25.9% to 23.3%) for second position.

 

Further down the list JCB moved up from eighth position in 2016 to sixth position in 2017 (increasing their share from 1.6% to 2.4%).

The market share data for 2017 was:

  • 28.4% (3915 units) JOHN DEERE
  • 26.2% (3613 units) AGCO (inc MF, Fendt, Valtra and Challenger)
  • 23.3% (3208 units) CNH (inc Case IH and New Holland)
  • 6.9% (948 units) KUBOTA
  • 3.5% (483 units) CLAAS
  • 2.4% (327 units) JCB
  • 2.4% (326 units AGRI-ARGO (inc McCormick, Landini)
  • 2.2% (298 units) SAME DEUTZ FAHR
  • 0.7% (101 units) ZETOR

549 units sold by others (4.0%)

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