Yamaha Motor UK has announced the winners of its 2023 Dealer Awards, which were presented at this year’s all-product Dealer Conference.

Presenting was Adam Kelley, general manager for land sales

The manufacturer says these awards recognise a dealer’s effort and achievement across business areas including sales, after-sales, customer experience and marketing over the last 12 months.

Some of the awards were contested between Yamaha's product groups, with Powered Two Wheeler, Marine and ATV dealers, competing for the same accolade.

The full list of winners is:

Excellence in Marketing Engagement Award 2023:
Crescent Motorcycles

Outstanding Marketing Event Award 2023:
MES Powersports (Motorcycle/Marine)

Excellence in Salesforce Engagement Award 2023:
Mott Motorcycles

Outstanding Visual Identity Implementation Award 2023:
Tamworth (Motorcycle)
KMO (Marine)
Frank Gibson (Power Products)

Yamaha Training Academy Distinction Award 2023:
Alf England Motorcycles
Saltwater Solutions (Marine)
Stirling Powersports (Power Products)

Outstanding YOU Yamaha Finance Engagement Award 2023:
Gliddon Marine (Marine)

Outstanding Customer Service Award (CSI) 2023:
Alford Bros (Motorcycles)
NWS (Marine)
Quadbikes R Us (Power Products)

Parts & Accessories Sales Achievement Award 2023:
Flitwick Motorcycles

Yamalube Sales Achievement Award 2023:

Tinklers Motorcycles

Outstanding Brand Ambassador Award 2023:
Raceways (Motorcycles)