The latest chapter of our free Service Dealer Toolkit, covers the basic principles of merchandising. Kramp UK’s expert, Leo Copping has provided some great ideas for improving how customers shop with you, with the goal of getting them to spend more.  

By applying a few simple ideas in your showroom, you can create a more enjoyable experience for your customers and you can get more spend per customer by generating additional purchases, that you wouldn’t normally get. 

Duncan Murray-Clarke, owner of Service Dealer says, “It doesn’t take much to improve how your showroom appears to a customer, by applying Leo’s principles you can easily increase the spend per customer and improve your customer journey. Once again dealers have steered the discussions too, sharing first-hand how they’ve set out their showroom to maximise selling space and increase revenue.”

This is part of the second module in our toolkit, which provides inspiration and ideas for protecting your revenue and securing your business for the future. We are releasing this module chapter by chapter over the next few weeks, to allow you to digest all the information in bitesize chunks. 

The Service Dealer Toolkit has been created by content, social and web specialists The Ad Plain (TAP) and this module has kindly been supported by Kramp.

 
You can access the toolkit for free here: servicedealer.co.uk/dealer-toolkits. If you have already signed up for the Digital Toolkit then use the password you were emailed or if you’ve forgotten your password, we can reset it for you. Please email kate@theadplain.com if you are having any problems logging in. 

Supported by Kramp