NEW HOLLAND ACQUIRE MANUFACTURER
Of spray booms

CNH Industrial has announced it has acquired Specialty Enterprises LLC (Specialty), North America’s largest manufacturer of aluminum spray booms for agricultural applications.

 

 

The company says this acquisition will provide New Holland customers with access to a product offering that includes longer booms.


Specialty has been a supplier to New Holland for over a decade.
 
CNH Industrial said in a statement that the direct ownership of spray boom production is their latest step in a strategic roadmap for its sprayer product platform. The transaction includes the retention of key strategic personnel to ensure continuity.
 
Carlo Lambro, New Holland brand president, said, “Our customers already know the outstanding performance of these spray booms. These solutions will be implemented across the New Holland brand product portfolio delivering more efficiency and productivity.”
 
Founded in 1987, Specialty is based in Wautoma, Wisconsin, USA where it operates a manufacturing facility.

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