Case IH has declared the winners of its UK and ROI Dealer of the Year Awards, celebrating excellence across their dealer network.

Andy Pryce of Overall UK Dealer of the year, James Pryce Tractors (centre) with David Rapkins (CNH business director UK & ROI, left) and Sean Lennon (CNH head of sales Europe, right)

The awards were announced at the brand’s annual UK Dealer Meeting, which was held on Thursday 13th February at the Basildon Tractor Plant. The event celebrated accomplishments from 2024 and looked forward to the upcoming year. The awards were presented by Sean Lennon, head of sales Europe and David Rapkins, business director UK & ROI.

Category winners:

• Irish Dealer of the Year - Walmsley Tractors Ltd
• Overall UK Dealer of the Year - James Pryce Tractors Ltd
• Over 260 TIV Best Market Share Growth - J.G. Paxton & Sons Ltd
• Under 260 TIV Best Market Share Growth - Ramsay & Jackson Ltd
• Harvesting Dealer of the Year - AL Agri Ltd
• Telehandler Dealer of the Year - Ernest Doe Power
• Precision Farming Dealer of the Year - Startin Tractors Ltd
• Parts Dealer of the Year - R.C. Dalgliesh Ltd
• Customer Experience Dealer of the Year - Cotswold Farm Machinery Ltd
• Data Quality & Sales App Dealer of the Year - Pontesbury Tractors Ltd

David Rapkins, said, “I would like to extend my congratulations to all the winners of the 2024 Case IH Dealer of Year Awards. These awards are true testament to the dedication, hard work, and commitment to Case IH across our dealer network. Thank you to all our UK and ROI dealers who contributed to making 2024 a great year”.