ALLETT
New Opportunity – Product Specialist / Field Based Merchandiser

 

Are you a friendly, self-motivated individual with a passion for brand promotion and increasing Company sales? If so, this role may be for you!

 

Where you’ll be working


Allett, a brand of Turfmech Machinery Limited, are the proud manufacturers of high quality, British made precision cylinder and rotary mowers for both commercial and domestic use.


Working within a niche market, we pride ourselves on top quality products, great customer satisfaction and ultimately amazing, striped lawns. We are an international player, which exports products all over the world including a high-end customer base, including premier sports grounds and royal households.


We are a small specialist team of passionate and hardworking individuals, who work together flexibly, to meet our collective business goals. If you feel that you could add value to this team, please read on.


What you’ll be doing


Homebased with UK & Ireland travel (overnight stays up to 2-3 times per week depending on self-managed calendar), you will be working as a Brand Ambassador within our sales division. This is a newly created opportunity for the right candidate to make their mark and put us on the map brand-wise.


In conjunction with our Sales Director, you’ll be responsible for leading marketing initiatives for our brand of domestic lawnmowers through our UK Distributor. Below are a few other areas of responsibility:

  • You will be developing new and existing relationships within our distributor network, including online retailers to increase our brand presence and sales potential in line with Company targets.
  • You will be increasing brand and product education amongst a selection of targeted dealers.
  • Visiting targeted 2-3 dealers per day, up to 15 per week to support brand development, dealer product education and point of sale merchandising.
  • You will be supporting in the installation of dealer showroom displays and monitoring and measuring sales activity against key business targets.
  • This will include arranging and attending UK based events and dealer showrooms to showcase our products and increase presence and ultimately sales for the business. Some weekend work may be required for show attendance with time off in lieu during the week.
  • You will undertake market research and customer surveys to support product development and help us identify new sales growth opportunities to gain an advantage over our competitors.

What you’ll need to succeed

 

Need to know

  • How to use and exploit social media for marketing purposes to help our Digital Marketing Executive be even more effective and support your work.
  • Knowledge of industry advantageous but not essential as full training will be given.
  • How to use (competently) the Microsoft Suite, including Outlook, Word, Excel and PowerPoint.
  • If you have a passion for lawns, lawn mowers and or gardening will be an advantage.

Need to have

  • Drivers licence due to UK travel to our distributor network. Applications welcome from those 25+ due to insurance requirements for the vehicle.
  •  Merchandising/Marketing qualification/equivalent experience preferred.
  • Sales/retail experience ideal.
  • Experience of presenting confidently in public.
  • Experience of a customer facing role or managing/building relationships.

Need to demonstrate


We have a number of core competencies that we believe are fundamental to both individual and business success.

  • Being knowledgeable – knowing your stuff, with an ongoing passion to learn and develop
  • Results focused – getting the job done and delivering what was promised
  • Effective Team worker & Communicator – working effectively with others to achieve a common goal
  • Great Organisational skills – great at managing priorities and workload
  • Takes Responsibility – self-starter who works on own initiative and takes individual responsibility
  • Effective and Innovative Problem Solver – Creatively solving problems or improving what we do

What’s on offer?


Competitive salary between £25,000 - £27,000 per annum (DOE) + bonus for increased distributor sales, van derived car for both personal and business use, 28 days holiday inclusive of bank holidays with an option to purchase 5 additional days, pension and personal development opportunities.


Plus, the chance to work with a great bunch of people in a relaxed but hardworking environment.


If you are excited by the prospect please apply with a CV and covering letter detailing how you meet the job specification to HR@allett.co.uk


Closing date: 15th Dec 2017

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