Kramp UK, the supplier of spare parts, technical services and business solutions, has announced the addition of Leo Copping who joined the team as Retail Consultant in October 2017.

Leo, 33, will be based at Kramp UK's headquarters in Biggleswade, Bedfordshire and will focus on embedding the retail partnership with the UK dealer network. 

“The UK retail customer is used to, and expects, a very high level of standards during their shopping experience,” said James Buchanan, Field Sales Manager, Kramp UK. “With Leo joining our team we are better equipped to face a key challenge for our industry, to recognise and implement what is an acceptable retail experience for the end user. Assisting depots to move their retail space forward, from what was once the workshop storeroom, to meet modern showroom standards.”

Leo joins Kramp from Wyevale where he held a variety of roles concluding as Area Manager, responsible for 16 centers across the south of the UK. Prior to Wyevale, Leo worked as a Trading Manager for Asda. Since leaving school Leo has worked in retail, in every role from the bottom up; including trolley catcher, replenishment, training & development and HR, across food and beverage, high street fashion and supermarkets. This, say Kramp enables Leo to bring a breadth of experience to his new role that will enable him to advise on all aspects of the retail journey.

“I’m joining the Kramp team at a true industry inflection point, when we can realise the potential of a focused retail space,” said Leo. “It is exciting to be able to start something from scratch, to build and shape that part of the business. As a team we’ll work with our dealers to support this change, using retail as another route to market that could potentially allow them to reach a new target audience as well as their existing customer base.”