"Our partnership with Service Dealer therefore shows that we are fulfilling our promise of supporting our dealers in improving their businesses. This conference is the premier dealer conference in the UK and it is only right that we support it as a key partner to the agricultural, forest and grasscare industries.”

Service Dealer are also very pleased today to announce STIHL GB have upgraded to a Platinum sponsor of the Conference & Awards.

Simon Hewitt, Head of Marketing at STIHL GB said, “These are exciting and challenging times for retail in Great Britain. STIHL GB is delighted to support this event which will bring dealers together to consider the future and what prospects it will hold.”

Service Dealer would also like to welcome Husqvarna on board as a Gold Sponsor.

Ken Brewster, Husqvarna UK Sales & Marketing Director said, “Husqvarna UK are very pleased to supporting the Service Dealer Conference and to be sponsoring the Garden Machinery Dealer of the Year award. Development of the Dealer channel is of key strategic importance for Husqvarna and for our industry.”

The theme for this year's Conference & Awards is The Challenge Of Change: Embracing & Adapting To A Changing Market. To book tickets click here.